BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Wisconsin School of Business - ECPv6.15.20//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:Wisconsin School of Business X-ORIGINAL-URL:https://business.wisc.edu X-WR-CALDESC:Events for Wisconsin School of Business REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/Chicago BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20230312T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20231105T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20240310T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20241103T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20250309T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20251102T070000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0600 TZOFFSETTO:-0500 TZNAME:CDT DTSTART:20260308T080000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0500 TZOFFSETTO:-0600 TZNAME:CST DTSTART:20261101T070000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/Chicago:20250514T000000 DTEND;TZID=America/Chicago:20250516T235959 DTSTAMP:20260512T042938 CREATED:20241121T184558Z LAST-MODIFIED:20250514T205023Z UID:10001377-1747180800-1747439999@business.wisc.edu SUMMARY:Symposium on Artificial Intelligence in Marketing 2025 DESCRIPTION:Wisconsin School of Business Room 2510\n\n\n\nWednesday\, May 14 – Friday\, May 16\n\n\n\n\n\nThe Wisconsin School of Business at the University of Wisconsin-Madison is thrilled to host the 2nd Symposium on Artificial Intelligence in Marketing. The 2025 Symposium will be taking place from May 14\, 1pm to May 16\, 1pm in Madison\, Wisconsin. The symposium focuses on modern AI applications in marketing\, including: \n\n\n\n\nDeep Learning and Unstructured Data Analysis\n\n\n\nGenerative AI in Marketing\n\n\n\nHuman-AI collaboration\n\n\n\nAlgorithmic Bias and Fairness\n\n\n\nAI & Marketing Theory\n\n\n\nProbabilistic Machine Learning and Computational Methods for Marketing\n\n\n\n\nEmail your questions to aimarketing@wsb.wisc.edu \n\n\n\n\n\n\n\nKeynotes\n\n\n \n \n\n \n \n \n \n \n \n \n \n \n \n K. Sudhir\, Professor of Marketing – Yale \n K. Sudhir is James L. Frank ’32 Professor of Marketing\, Private Enterprise and Management and Founder-Director of the Yale China India Insights Program at the Yale School of Management. He leads the academic-industry interface for quantitative marketing at the Yale Center for Customer Insights (YCCI). \n \n \n \n \n \n \n \n \n \n \n \n Saqib Mustafa\, Head Of Partner Marketing – Anthropic \n Saqib Mustafa\, MBA 2007 from WSB\, is a proven marketing and channel leader driving innovation in various positions in the AI\, data and analytics industries. Recently Saqib joined Anthropic where he leads the Partner Marketing team\, partnering with GenAI leaders like AWS and Google to drive value for customers\, and adoption of Claude. Previously he was at Snowflake for over 9 years\, where his leadership was instrumental in expanding Snowflake’s AI Data Cloud ecosystem through strategic partner marketing. \n \n \n \n \n \n \n\n\n\n\n \n \n\n\n\n\n\n\n\nSchedule\n\n\n\nPresentations are in Room 2510 of the Wisconsin School of Business \n\n\n\nWednesday\, May 14th\n\n\n\n—————————————Session TitlePresenter2:00 PM – 2:45 PM Welcome + AI Hub for BusinessMatt Seitz (WSB AI Hub for Business)2:45 PM – 4:00 PMAI and the Professional WorldFoundation Models and AI Innovation: Evidence from the Hugging Face PlatformDavid Wu (UW-Madison)Generative AI and Job Satisfaction: Evidence from Glassdoor Employee ReviewsKhai Chiong (UT-Dallas)Confounding-Robust Deferral Policy LearningMingzhang Yin (Florida)4:00 PM – 4:15 PMBreak4:15 PM – 5.45 PMAI and AdvertisingImproving Targeting Policies Using Transfer LearningArtem Timoshenko (Northwestern)The Champion of Images: Understanding the Role of Images in the Design-Making Process of Online ConsumersGijs Overgoor (Southern Methodist)TV Beats Digital: Leveraging Deep Learning to Evaluate Commercial SuccessJinHo Yun (Wharton)5:45 PM – 7:30 PMReception\n\n\n\nThursday\, May 15th\n\n\n\n—————————————Session TitlePresenter8:30 AM – 9:30 AMBreakfast9:30 AM – 9:45 AMIntroduction and WelcomeDean Samba9:45 AM – 10:45 AMIndustry KeynoteSaqib Mustafa (Anthropic)10:45 AM – 11:00 AMBreak11:00 AM – 12:30 PMWorking with LanguageWords that Matter: Analyzing the Casual Effect of WordsAlain Lemaire (UT-Austin)Using Large Language Models to Create AI Personas for Replication and Prediction of Media Effects: An Empirical Test of 133 Published Experimental Research FindingsLeo Yeykelis(Viewpointsai)Byron Reeves(Stanford)A Framework for Theory-Guided LLM Alignment: Application to Content Marketing Tong Wang (Yale)12:30 PM – 2:00 PM Lunch + Academic KeynoteK Sudhir (Yale)2:00 PM – 3:30 PMWorking with Images and VideosOptimal Product Design Synthesis: Pairing Generative Models with Adaptive Preference MeasurementRyan Dew (Wharton)Enhancing Marketing Video Analysis with Multimodal LLMs and In-Context LearningYepeng Jin (UW-Madison)Going Beyond Black-Box Models by Leveraging Behavioral Insights: An Intent-Based Recommendation FrameworkYuyan Wang (Stanford)3:30 PM – 3:45 PMBreak3:45 PM – 5:45 PMAI and ConsumersGenerative Multi-Task Learning for Customer Base Analysis: Evidence from 1\,001 CompaniesKB Kim (Emory)The Adoption of Efficacy of Large Language Models: Evidence From Consumer Complaints in the Financial IndustryMinkyu Shin (City U-HK)Managing the Customer Journey to Generate Purchase at Maximum ProfitabilityWayne Taylor (Southern Methodist)Innovating Product Q&A with AI: Bridging Pre- and Post-Purchase Consumers with Enhanced RAGXingJian You (UW-Madison)5:45 PM – 7:45 PM Reception & AppetizersFluno Center (Floor-8\, Skyview Room)\n\n\n\nFriday\, May 16\n\n\n\n———————————————-Session TitlePresenter8:30 AM – 9:30 AMBreakfast9:30 AM – 10:10 AMPanel on AI in Research and Teaching 10:10 AM – 10:25 AMBreak10:25 AM – 11:15 AMAnalyzing PurchasesThe Market Basket Transformer: A New Foundation Model for RetailDaniel Ringel (UNC-Chapel Hill)Gaining deeper Insights into Thin Profile Consumers via Attributed Graph Contrastive LearningJiyeon Hong (George Mason)11:15 AM – 12:05 PMAI and Online PlatformsEmpowering or Eroding Contributions? How Generative AI Impacts User-Generated Content Across Diverse CommunitiesMengxia Zhang (Ivey)The Impact of Large Language Models on Open-Source Innovation: Evidence from GitHub CopilotRaveesh Mayya (NYU Stern)12:05 PMEnd of the Symposium\n\n\n\n\n\n\n\nRegistration\n\n\n\nPlease register using the link below. Note that we have a very limited number of spots.Deadline: April 23rd. \n\n\n\n\n$250 for regular attendees\n\n\n\n$100 for PhD students\n\n\n\n\n\n\nThe confirmation email is usually sent within 15 minutes. \n\n\n\n\n\n\n\nLodging\n\n\n\nWe have partnered with the Best Western Premier Park Hotel to provide 50 rooms at affordable rates.These prices will be available until April 14\, 2025 or rooms are sold out (whichever comes first).To reserve a room\, follow the following link. \n\n\n\n\nReserve a room\n\n\n\n\n\n\n\n\n\n\n\n\nLocation\n\n\n\n\n\n\n \n \n\n Symposium Chairs\n \n \n \n \n \n \n \n \n \n Remi Daviet \n Assistant Professor of Marketing\, UW-Madison daviet@wisc.edu \n \n \n \n \n \n \n \n \n \n \n Ishita Chakraborty \n Assistant Professor of Marketing\, UW-Madison ishita.chakraborty@wisc.edu \n \n \n \n \n \n \n \n \n \n \n Neeraj Arora \n Professor of Marketing\, UW-Madison neeraj.arora@wisc.edu URL:https://business.wisc.edu/event/symposium-on-artificial-intelligence-in-marketing/ LOCATION:Wisconsin School of Business\, Grainger Hall\, 975 University Ave\, Madison\, WI\, 53706\, United States CATEGORIES:Artificial Intelligence,Marketing Leadership Institute ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/11/Grainger-Data-Sky-Red-replacing-pink.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20241203T123000 DTEND;TZID=America/Chicago:20241203T133000 DTSTAMP:20260512T042938 CREATED:20241004T152053Z LAST-MODIFIED:20241004T152055Z UID:10001334-1733229000-1733232600@business.wisc.edu SUMMARY:MLlive (Marketing Leaders live) DESCRIPTION:The Marketing Leaders Live (MLlive) speaker series allows students to engage with real marketing leaders who have made their mark in the industry. \n\n\n\nOur speakers will discuss their journeys\, challenges\, tips and tricks\, and how they’ve achieved remarkable success in their careers. No stages or formalities here –just a relaxed setting where you can connect with these marketing rockstars. Don’t miss this chance to build meaningful connections and gain valuable insights from the best in the business. \n\n\n\nAll interested students are invited to attend. Snacks provided! \n\n\n\nCan’t attend in person but would still like to make it? Email the Marketing Leadership Institute at mli@wsb.wisc.edu for the Zoom information. \n\n\n\nDecember 3’s speaker is Andrew Rebhun\, Chief Experience Officer at CAVA. URL:https://business.wisc.edu/event/mllive-marketing-leaders-live-3/ LOCATION:Marketing Leadership Institute Networking Lounge\, 3350 Grainger Hall\, Madison\, Wisconsin\, 53706 CATEGORIES:Marketing Leadership Institute,MLlive ORGANIZER;CN="Marketing Leadership Institute":MAILTO:mli@wsb.wisc.edu END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20241112T123000 DTEND;TZID=America/Chicago:20241112T133000 DTSTAMP:20260512T042938 CREATED:20241004T151026Z LAST-MODIFIED:20241004T152134Z UID:10001333-1731414600-1731418200@business.wisc.edu SUMMARY:MLlive (Marketing Leaders Live) DESCRIPTION:The Marketing Leaders Live (MLlive) speaker series allows students to engage with real marketing leaders who have made their mark in the industry. \n\n\n\nOur speakers will discuss their journeys\, challenges\, tips and tricks\, and how they’ve achieved remarkable success in their careers. No stages or formalities here –just a relaxed setting where you can connect with these marketing rockstars. Don’t miss this chance to build meaningful connections and gain valuable insights from the best in the business. \n\n\n\nAll interested students are invited to attend. Snacks provided! \n\n\n\nCan’t attend in person but would still like to make it? Email the Marketing Leadership Institute at mli@wsb.wisc.edu for the Zoom information. \n\n\n\nOur November 12 speaker is Santiago Sinisterra\, Head of Brand Marketing at Nuro. URL:https://business.wisc.edu/event/mllive-marketing-leaders-live-2/ LOCATION:Marketing Leadership Institute Networking Lounge\, 3350 Grainger Hall\, Madison\, Wisconsin\, 53706 CATEGORIES:Marketing Leadership Institute,MLlive ORGANIZER;CN="Marketing Leadership Institute":MAILTO:mli@wsb.wisc.edu END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20241029T123000 DTEND;TZID=America/Chicago:20241029T133000 DTSTAMP:20260512T042938 CREATED:20241004T150632Z LAST-MODIFIED:20241004T150634Z UID:10001332-1730205000-1730208600@business.wisc.edu SUMMARY:MLlive (Marketing Leaders Live) DESCRIPTION:The Marketing Leaders Live (MLlive) speaker series allows students to engage with real marketing leaders who have made their mark in the industry. \n\n\n\nOur speakers will discuss their journeys\, challenges\, tips and tricks\, and how they’ve achieved remarkable success in their careers. No stages or formalities here –just a relaxed setting where you can connect with these marketing rockstars. Don’t miss this chance to build meaningful connections and gain valuable insights from the best in the business. \n\n\n\nAll interested students are invited to attend. Snacks provided! \n\n\n\nCan’t attend in person but would still like to make it? Email the Marketing Leadership Institute at mli@wsb.wisc.edu for the Zoom information. \n\n\n\nOur October 29 speaker will be Jennifer Jones\, Chief Marketing Officer at TIDI Products. URL:https://business.wisc.edu/event/mllive-marketing-leaders-live/ LOCATION:Grainger Hall 3420\, 975 University Ave\, Madison\, Wisconsin\, 53706\, United States CATEGORIES:Marketing Leadership Institute,MLlive ORGANIZER;CN="Marketing Leadership Institute":MAILTO:mli@wsb.wisc.edu END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240912T150000 DTEND;TZID=America/Chicago:20240913T170000 DTSTAMP:20260512T042938 CREATED:20240618T165027Z LAST-MODIFIED:20240618T165028Z UID:10001168-1726153200-1726246800@business.wisc.edu SUMMARY:2024 Marketing Summit DESCRIPTION:The Marketing Summit is designed for alumni\, industry friends\, and the up-to-date marketer. As a marketing education leader we utilize the strengths of our university – creating a sense of community and a dedication to learning\, discovering\, growing – to bring industry and higher education together biennially for a conference+ experience. Join us for intimate conference sessions that satisfy and inspire curiosity\, unlock new ideas\, and provide attendees actionable ‘next-steps’ or ‘take-a-ways’ in the wonderful Madison\, WI.  \n\n\n\n\nVisit the Marketing Summit Website\n\n\n\nRegister for the Summit URL:https://business.wisc.edu/event/2024-marketing-summit/ LOCATION:Union South\, 1308 W Dayton St\, Madison\, Wisconsin\, 53715\, United States CATEGORIES:Marketing Leadership Institute ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2024/02/General-Summit-Headers-2000-×-573-px-6.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240730T123000 DTEND;TZID=America/Chicago:20240730T133000 DTSTAMP:20260512T042938 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001196-1722342600-1722346200@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-07-30/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240723T123000 DTEND;TZID=America/Chicago:20240723T133000 DTSTAMP:20260512T042938 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001195-1721737800-1721741400@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-07-23/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240716T123000 DTEND;TZID=America/Chicago:20240716T133000 DTSTAMP:20260512T042938 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001194-1721133000-1721136600@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-07-16/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240709T123000 DTEND;TZID=America/Chicago:20240709T133000 DTSTAMP:20260512T042938 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001081-1720528200-1720531800@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-07-09/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240702T123000 DTEND;TZID=America/Chicago:20240702T133000 DTSTAMP:20260512T042938 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001080-1719923400-1719927000@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-07-02/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240625T123000 DTEND;TZID=America/Chicago:20240625T133000 DTSTAMP:20260512T042938 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001079-1719318600-1719322200@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-06-25/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240618T123000 DTEND;TZID=America/Chicago:20240618T133000 DTSTAMP:20260512T042939 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001078-1718713800-1718717400@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-06-18/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240611T123000 DTEND;TZID=America/Chicago:20240611T133000 DTSTAMP:20260512T042939 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001077-1718109000-1718112600@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-06-11/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240604T123000 DTEND;TZID=America/Chicago:20240604T133000 DTSTAMP:20260512T042939 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001076-1717504200-1717507800@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-06-04/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240528T123000 DTEND;TZID=America/Chicago:20240528T133000 DTSTAMP:20260512T042939 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001075-1716899400-1716903000@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-05-28/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Chicago:20240521T123000 DTEND;TZID=America/Chicago:20240521T133000 DTSTAMP:20260512T042939 CREATED:20240131T174030Z LAST-MODIFIED:20240201T221512Z UID:10001074-1716294600-1716298200@business.wisc.edu SUMMARY:Marketing Leaders live (MLlive) DESCRIPTION:Welcome to Marketing Leaders Live (MLlive)! 🎙️\n\n\n\n\n\n\n\nStudents\, are you eager to dive into the exciting realm of marketing? \n\n\n\nReady to hear from the pros who’ve been there\, done that? \n\n\n\nAlumni & Friends\, are you curious to hear about the career paths of your peers?\n\n\n\n\n\n\n\nWant the inside scoop on what it’s like at a certain company or specific role? \n\n\n\nLook no further than MLlive. \n\n\n\nMLlive is a unique opportunity for students to connect with industry professionals and gain invaluable knowledge about the dynamic world of marketing. \n\n\n\nJoin us for an inspiring and informative event where marketing leaders share their insights and experiences. \n\n\n\nMLlive is open to everyone! \n\n\n\nBBAs\, MBAs\, MSBAs\, Alumni\, Industry Friends\, Board Members\, Students from outside the School of Business\, PhDs\, Faculty\, Staff. Everyone is invited to meet these great marketing leaders! \n\n\n\n\n\n\n\nLocation\n\n\n\nThis spring MLlive will take place virtually with guest joining us from all over the country. \n\n\n\nJoin the 🎉Watch Party 🎉in the Marketing Leadership Institute’s Networking Lounge (3350 Grainger Hall) for beverages\, snacks\, and first priority for the Q&A. \n\n\n\nIf you’d prefer to join virtually\, use this Qualtrics survey to receive the zoom link. \n\n\n\n\n\n\n\nThe Speakers\n\n\n\nSpring 2024 Lineup\n\n\n\n\n \n\n \n \n \n \n \n \n \n Feb 6\n David Curley of Miller Electric\, formerly Kimberly Clark \n\n \n \n \n \n \n \n \n Feb 13\n Abigail Gahart of the Chicago Bulls \n\n \n \n \n \n \n \n \n Feb 27\n Adam Litzenberger of TikTok \n\n \n \n \n \n \n \n \n Mar 5\n Terence Thomas of Visa \n\n \n \n \n \n \n \n \n Mar 12\n Shaun Kane of CVS \n\n \n \n \n \n \n \n \n Mar 19\n Tracy Dion of Pu0026amp;G \n\n \n \n \n \n \n \n \n Apr 2\n Sergio Trujillo of NatureSweet \n\n \n \n \n \n \n \n \n Apr 9\n Ty Vaughn of Kraft Heinz \n\n \n \n \n \n \n \n\n\n\n \n \n \n\n\n\n\n\n\n\n\n\nMore about MLlive:\n\n\n\nOur esteemed speakers\, hailing from diverse backgrounds and sectors\, will discuss their journeys\, challenges they’ve faced\, tips and tricks\, and how they’ve achieved remarkable success in their careers. Want to know how they cracked a viral campaign or how they stay ahead of the curve? MLlive is your chance to find out! \n\n\n\nWhether you’re a marketing enthusiast or just starting to explore the field\, don’t miss this chance to gain valuable insights from the best in the business. As well as build meaningful connections with these marketing leaders and your undergraduate and graduate student peers. \n\n\n\nJoin us at MLlive and unlock the doors to a world of possibilities in marketing! URL:https://business.wisc.edu/event/marketing-leaders-live-mllive-2024-02-13-2024-02-27-2024-04-23/2024-05-21/ CATEGORIES:Marketing Leadership Institute,MLlive ATTACH;FMTTYPE=image/png:https://business.wisc.edu/wp-content/uploads/2023/08/MLlive-Cover-Photos-for-Events.png END:VEVENT END:VCALENDAR