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Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Top right: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Bottom: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II
Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Bottom left: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Right: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II
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New Research Reveals Online Food Delivery Is Reshaping How Americans Cook—and Their Health
New WSB Study Finds Online SNAP Access Improves Diet Quality Nationwide
Xiaoyang Long Examines Waste Reduction in Fashion’s Upstream Supply Chain
Employing Agile Project Management, WSB Class Builds a Dream Village for a Wisconsin Icon
AI Entrepreneur Ishan Anand Demystifies Large Language Models Through Hands-On Learning
WSB Faculty Share Their Expertise During 2024 Business Writer in Residence Week
New Research Reveals Economic Boost From Electric Vehicle Chargers In Communities
Just days after her graduation from the Wisconsin School of Business, Elle Mannion (BBA ’18) launched her career at NPR—and hasn’t looked back. Working on the music beat, Mannion now produces Tiny Desk concerts with artists like Faye Webster, Waxahatchee, and MJ Lenderman. She also organizes the annual Tiny Desk Contest, which she describes as a nationwide search for the next great undiscovered artist.
The Wisconsin School of Business is launching a redesigned Full-Time MBA in fall 2027! 🚀
Here is what’s new: ✨ AI Integration: Two years of hands-on experience applying AI tools to real business challenges across the curriculum, including three new classes. ✨ 12 career pathways: Tailor your degree to your exact ambition. ✨ Applied learning: Real-world consulting projects and required experiential learning courses with industry partners starting on day one. ✨ 3:1 career support: A dedicated team (pathway advisor, career coach, and employer engagement manager) for every single student. ✨ Proven value: Ranked top ten for value among U.S. MBA programs (Financial Times, 2026).
Learn more by following the link in our bio!
At medical diagnostics leader QuidelOrtho, Kim Woodbury (MBA ’23) turns strategy into action. 🚀
See how this 8 to Watch alum channels her deep expertise in operations and project management to spearhead complex ventures—like a multimillion-dollar management initiative to scale the manufacturing process, enhance product placement, and expand the company’s network.
The professional MBA alum also returned to WSB two years after graduation to pursue the program`s Global Business Badge. 🌍
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