News

There’s always something exciting happening at the Wisconsin School of Business!

Check out the latest School News to read about the Tech Exploration Lab, new faculty joining WSB, upcoming celebrations, and the first-floor remodel of Grainger Hall. #WSB125

Read the full stories by clicking the link in our bio or visit business.wisc.edu/news

Three Wisconsin School of Business alumni—Sam Rockwell (BBA ’10), Jeremy Reich (BBA ’10), and Justin Samuels (BBA ’10)—turned an idea born at UW–Madison into Happi Co., a frozen foods brand redefining what collaboration and innovation look like. 🍜✨

Their story shows how hands-on learning and strong partnerships at WSB help turn ideas into real-world success. #WSB125 #HappiCo #Entrepreneurship

🔗 Read the full story by clicking the link in our bio!

Then & Now: Registering for Classes

📋 Then: Picture this, students bundled up outside the School of Business, clipboards in hand, waiting for class sections to open. Registration wasn’t just a task; it was an event. The chatter, the cold air, the anticipation, it was all part of being a Business Badger.

💻 Now: Fast forward to today. Registration happens in seconds, from wherever we are, no lines, no clipboards, just a few clicks and a lot of excitement for what’s ahead.

From paper schedules to digital screens, this moment reminds us how far the School of Business has come since opening its doors in 1900 as one of the nation’s first public business schools.

The tools have changed, but the ambition, curiosity, and community spirit that define Business Badgers? Those remain timeless. #WSB125 #ThenAndNow #BusinessBadger