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New Venture Creation Badge

Develop Critical Skills Used To Launch and Scale New Ventures

Evaluate your opportunities

  • Understand business model development, market analysis, opportunity evaluation, and venture creation strategies.
  • Assess market needs, validate business ideas, and refine strategies.
  • Analyze opportunities, mitigate risks, and develop creative solutions in venture development.
  • Apply customer and market discovery methodologies.

Launch your venture

  • Identify, evaluate, and refine business opportunities.
  • Develop viable business models.
  • Launch and scale new ventures using critical, strategic and ethical decision making.
  • Demonstrate entrepreneurial leadership, value diverse perspectives, and work collaboratively to accomplish organizational objectives.
  • Navigate uncertainty successfully.

Program Overview

Who is the badge for? Currently enrolled undergraduate students at UW–Madison.

What are the requirements?

  • Earn a B or higher in two of the following classes:
    • MHR 322 Introduction to Entrepreneurship (required)
    • Choose one of the following courses:
      • MHR 434 Venture Creation
      • MHR 438 Wisconsin Applied Ventures in Entrepreneurship
  • Participate in and provide verification of an applied learning event (Idea to Aisle Pitch Competition, PartnerUp, Transcend Madison Innovation Competition, etc.)*
  • Record and submit a video summarizing your insights gained from the applied learning event.

Jobs that use these skills

  • Founder
  • Co-founder
  • CEO
  • Product manager
  • Business development manager
  • Innovation manager
  • Small business consultant
  • Venture capital analyst

*Other events you may wish to attend to fulfill this requirement must be approved ahead of time by the Director of Student Engagement.

Declare badge

Have questions?

Contact Director of Student Engagement—Entrepreneurial Mindset Maia Patrick Donohue at jpdonohue@wisc.edu.