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Katie Krueger teaching a class with students.
Halle Sterling and Tom Dircks sitting on chairs with Tom speaking in a microphone.
Madison Deputy Mayor holding a piece of paper and standing with students.

Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Top right: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Bottom: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II

Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Bottom left: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Right: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II

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WSB research makes a Pulitzer-winning impact! 🏆

Journalists Susie Neilson, Megan Fan Munce, and Sara DiNatale of the San Francisco Chronicle recently won the 2026 Pulitzer Prize in explanatory reporting for an article series titled "Burned." The series showed how insurance companies using algorithmic tools have systematically undervalued properties, making it impossible to rebuild after California wildfires.

Philip Mulder, assistant professor of risk and insurance, has research featured in the article "A Broken System is Keeping California Homes Underinsured. Millions Have No Idea They're at Risk." The study referenced is titled "Coverage Neglect in Homeowners Insurance."
From starting a new role to juggling personal responsibilities, recent grads and young alumni like you have a lot on your plate! That's why WSB created BOLD (Badgers of the Last Decade) Circles, young alumni groups around the country that are low commitment, low pressure, and tons of fun. 😎

By joining a BOLD Circle, you have the opportunity to:

🤝 Build your community of Business Badgers in your city
🦡 Strengthen your ties to UW–Madison's nationally recognized alumni network
💼 Pursue opportunities for professional development

Register now for BOLD Circles in Madison, Chicago, and New York City by following the link in our bio!
📢 Big news! The Wisconsin School of Business is excited to present the Spring/Summer 2026 issue of Update magazine.

Dive into this issue for stories of innovation, leadership, and community impact from our incredible #BusinessBadgers. You'll read about:

🌟 Our 2026 8 to Watch alumni, including Ricardo Vargas (pictured here!), who's empowering the next generation of leaders at @Shipt
🏠 Research from WSB’s Benjamin Collier on the rising cost of home insurance amid a changing climate
🏐 WSB alum and former @badgervb player @ahickey4, who’s leveraging her analytics degree on and off the court 
💡 A bold vision for entrepreneurial thinking at UW–Madison championed by WSB’s Maia Donohue
🍫  Steve Voskuil, who leads with passion for product and people in his sweet role of CFO at The @hersheycompany
🤝 A conversation with WSB’s Bennett Cole on how the school is partnering with companies across Wisconsin

Read the issue online now by following the link in our bio!

#WSBUpdate #8ToWatch #Leadership #Innovation

Update Magazine

Cover for the Spring/Summer 2026 issue of Update Magazine, featuring Ricardo Vergas.

Spring/Summer 2026

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