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Katie Krueger teaching a class with students.
Halle Sterling and Tom Dircks sitting on chairs with Tom speaking in a microphone.
Madison Deputy Mayor holding a piece of paper and standing with students.

Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Top right: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Bottom: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II

Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Bottom left: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Right: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II

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Want to join this passionate group of Badgers? The Wisconsin Business Alumni (WBA) Board is still looking for applicants! 

Current priorities for the board include activating regional networks, opening doors to industry, and engaging young alumni. Members are instrumental in connecting Wisconsin School of Business alumni to the school and each other. 

Apply (or nominate someone!) by April 30 for the chance to make a positive impact in the WSB community! Submit your application by clicking the link in our bio. 

The availability of open positions will vary each year. Submissions will be kept on file and considered for any relevant opportunities as they become available.
AI is transforming the classroom at the Wisconsin School of Business. 🤖📚 Professors are integrating AI into assignments, discussions, and real-world case work to help students strengthen critical thinking, problem solving, and decision-making in an AI-driven world.

See how WSB instructors are reimagining learning and preparing students for the future of business. Read the full story at the link in bio.

Update Magazine

Cover for the Fall/Winter 2025 issue of Update Magazine, featuring a collage of photos celebrating 125 years of the Wisconsin School of Business.

Fall/Winter 2025

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