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Trusted leaders to shape the future of business.

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Find your unique path in business

Customize your education. Find a program for every milestone you seek.

Undergraduate

12 majors + unparalleled career prep make you ready to take on anything.

See the Business Badger experience

Specialized Master’s

Hands-on programs give you focused skills for your dream career.

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MBA

Full-time, flexible, and executive options to jumpstart your ambition.

Find the MBA program for you

Do business differently. Find yourself out in front.

Be part of the next generation of business leaders.

Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest Values. Global Influence.

Forward-thinking academics at a world-renowned university.

9
best public undergraduate business program
—U.S. News & World Report, 2026
12
best public university
—U.S. News & World Report, 2024
17
full-time MBA program among public universities
—U.S. News & World Report, 2025
17
part-time MBA program among public universities
—U.S. News & World Report, 2025
7
public master’s in business analytics program in the U.S.
—QS World University Rankings, 2025
13
public executive MBA program
—The Economist, 2020

Where Can a Degree From Wisconsin Take You?

See how our recent grads are already making their mark.

Learn more about our grads

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

Red background with a white logo for the 125th anniversary of the Wisconsin School of Business

WSB at 125

The Wisconsin School of Business celebrates 125 years of relentless innovation and bold leadership.

Learn more about WSB's 125th anniversary

World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 50,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

This summer, see how UW–Madison is at the forefront of AI education, innovation, and ethical application.

Save the date for Badgers in Tech: Shaping an AI-Driven Future, a new event hosted by the College of Engineering, the Wisconsin School of Business, and the School of Computer, Data & Information Sciences.

Join us for a moderated discussion where three school leaders will share how UW–Madison is shaping the future of AI and preparing students, researchers, and industry partners for an AI-powered world. ✨

Esteemed panelists include:
- Remzi Arpaci-Dusseau, director, School of Computer, Data & Information Sciences
- Devesh Ranjan (MS ’05, PhD ’07), Grainger Dean, College of Engineering
- Vallabh “Samba” Sambamurthy, Albert O. Nicholas Dean, Wisconsin School of Business

Learn more about events in the San Francisco Bay Area on June 9, Chicago on June 23, and Milwaukee at Summerfest Tech on June 24 at the link in bio!

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Open post by wisconsinschoolofbusiness with ID 17908005240395165
This summer, see how UW–Madison is at the forefront of AI education, innovation, and ethical application. Save the date for Badgers in Tech: Shaping an AI-Driven Future, a new event hosted by the College of Engineering, the Wisconsin School of Business, and the School of Computer, Data & Information Sciences. Join us for a moderated discussion where three school leaders will share how UW–Madison is shaping the future of AI and preparing students, researchers, and industry partners for an AI-powered world. ✨ Esteemed panelists include: - Remzi Arpaci-Dusseau, director, School of Computer, Data & Information Sciences - Devesh Ranjan (MS ’05, PhD ’07), Grainger Dean, College of Engineering - Vallabh “Samba” Sambamurthy, Albert O. Nicholas Dean, Wisconsin School of Business Learn more about events in the San Francisco Bay Area on June 9, Chicago on June 23, and Milwaukee at Summerfest Tech on June 24 at the link in bio!

Mission accomplished! You helped unlock the full $50,000 of challenge and bonus gifts on Day of the Badger! 🎉

Alumni, friends, and parents came together to raise more than $105,500 for experiential learning at WSB.

Thank you for championing our emerging business leaders. ❤️🦡

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Open post by wisconsinschoolofbusiness with ID 18344400844245938
Mission accomplished! You helped unlock the full $50,000 of challenge and bonus gifts on Day of the Badger! 🎉 Alumni, friends, and parents came together to raise more than $105,500 for experiential learning at WSB. Thank you for championing our emerging business leaders. ❤️🦡

We can see the finish line, #BusinessBadgers! 🏎️🏁

There’s only one hour left of Day of the Badger. Give now to make an impact!

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Open post by wisconsinschoolofbusiness with ID 17962075250915988
We can see the finish line, #BusinessBadgers! 🏎️🏁 There’s only one hour left of Day of the Badger. Give now to make an impact!