Trusted leaders to shape the future of business.
See howFind your unique path in business
Customize your education. Find a program for every milestone you seek.
Undergraduate
10 majors + unparalleled career prep make you ready to take on anything.
Specialized Master’s
Hands-on programs give you focused skills for your dream career.
MBA
Full-time, flexible, and executive options to jumpstart your ambition.
Do business differently. Find yourself out in front.
Be part of the next generation of business leaders.
Midwest Values. Global Influence.
Forward-thinking academics at a world-renowned university.
There’s No One Path Into Business
Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.
Inclusion, empathy, and collaboration drive us forward
Read about diversity at WSBA new kind of leader through entrepreneurship and innovation
See our big ideasWorld-Class Faculty Powering New Business Insights
See why more than 49,000 alumni chose Madison as an incubator for their business careers.
Explore Madison
See why more than 45,000 alumni chose Madison as an incubator for their business careers.
Catch up with students, faculty, and alumni
What gets you out of bed in the morning?
For Alice Ferris (BA ’91, MBA ’94), the answer lies in a Japanese philosophy called ikigai—a way of discovering your true purpose by exploring four areas:
🌟 What you’re good at
💖 What you love
🌍 What the world needs
💵 What you can be paid/rewarded for
When Ferris stumbled upon ikigai in an airline magazine, she embraced it. During the M. Keith Weikel MBA Leadership Speaker Series at the Wisconsin School of Business, she shared how this philosophy can transform careers.
🗝️ Key Takeaways
• Start by just doing something.
• Experiment to uncover hidden talents.
• View failures as lessons—they refine your path.
• Don’t chase passion first; focus on what you’re good at and see where it leads.
Ferris, an “accidental fundraiser,” began her journey blowing bubbles for pledge breaks at PBS Wisconsin. Now, she leads an international consulting firm with purpose and passion.
💡 Ready to explore your own ikigai? Start small. Take risks. Keep learning.
#Ikigai #KeepLearning #wsbalumni
🌟 We’re thrilled to share some exciting news! The Wisconsin School of Business has been ranked #2 Best MBA Program for Human Resource Management by @Fortunemag! 🎉
This recognition highlights:
✅ Our specialized HR curriculum
✅ Exceptional graduate career outcomes (high starting salaries & placement rates)
✅ Alumni leadership in Fortune 1000 companies
This is a testament to the strength of our Strategic Human Resource Management Center and our commitment to developing future HR leaders.
Explore what makes our MBA program stand out ➡️ see link in bio.
#WisconsinMBA #HumanResources #OnWisconsin #BusinessBadgers
Happy Small Business Saturday! 🎉 Celebrate the impact of small businesses with the Wisconsin SBDC at UW-Madison. 🌟
In 2023, the dedicated team: 📊 Worked with 444 clients over 2,513 hours 💰 Helped secure $11.9M in capital 🏢 Assisted 26 new business startups 👥 Supported 2,619 jobs in Wisconsin 📅 Hosted 36 training events
Explore SBDC`s on-demand resources to boost your business journey:
👉 First Steps to Starting a Business: A free, interactive online class to help you explore your business idea and assess your entrepreneurial readiness.
👉 The Entrepreneurial How-To Video Series: A collection of videos answering FAQs commonly asked by small business owners.
👉 The Beginner’s Guide to Financial Projections: A no-cost course that walks you through gathering the inputs needed to develop financial projections, complete with a custom workbook and case studies.
See link in bio for more!
Swipe through to see highlights from the financial projections class! 🌟
#SmallBusinessSaturday #Knowvember #Entrepreneurship
