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Trusted leaders to shape the future of business.

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Find your unique path in business

Customize your education. Find a program for every milestone you seek.

Undergraduate

12 majors + unparalleled career prep make you ready to take on anything.

Specialized Master’s

Hands-on programs give you focused skills for your dream career.

MBA

Full-time, flexible, and executive options to jumpstart your ambition.

Executive Education

Professional development to continually build your impact.

Do business differently. Find yourself out in front.

Be part of the next generation of business leaders.

Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest values. Global influence.

Forward-thinking academics at a world-renowned university.

8
best public undergraduate business program
—U.S. News & World Report, 2027
8
best public university
—U.S. News & World Report, 2027
22
full-time MBA program among public universities
—U.S. News & World Report, 2026
14
part-time MBA program among public universities
—U.S. News & World Report, 2026
7
public master’s in business analytics program in the U.S.
—QS World University Rankings, 2025
12
executive MBA program among public universities
—U.S. News & World Report, 2026

Where can a degree from Wisconsin take you?

See how our recent grads are already making their mark.

Learn more about our grads

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s no one path into business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

World-class faculty powering new business insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 50,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

What sound DOES a badger make? 🤔🦡

A huge THANK YOU to everyone who came out to celebrate this year’s Wisconsin School of Business Homecoming Bash! You brought the energy, Badger spirit, and some impressive sound effects. 😂

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Open post by wisconsinschoolofbusiness with ID 18019025591952746
What sound DOES a badger make? 🤔🦡 A huge THANK YOU to everyone who came out to celebrate this year’s Wisconsin School of Business Homecoming Bash! You brought the energy, Badger spirit, and some impressive sound effects. 😂

Join us in wishing our friend @uwbuckybadger a happy 86th birthday! 🎉🦡

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Open post by wisconsinschoolofbusiness with ID 17911144563470026
Join us in wishing our friend @uwbuckybadger a happy 86th birthday! 🎉🦡

Only 4 more hours until the flamingos fly away!

Before Fill the Hill ends, we need “flockstars” like you to empower the next generation of bold business leaders. 🌟

Make a gift by 5 p.m. CDT to support experiential learning at WSB. Hands-on activities like case competitions, career treks, and job shadows help students:

🦩 Hone their problem-solving agility and apply classroom learnings
🦩 Boost their résumés with practical experience and in-demand skills
🦩 Network with industry leaders at top companies

For every gift received, another plastic pink flamingo is added to the growing flock on Bascom Hill. Give by 5 p.m. CDT to add yours!

37 0
Open post by wisconsinschoolofbusiness with ID 18093527672673493
Only 4 more hours until the flamingos fly away! Before Fill the Hill ends, we need “flockstars” like you to empower the next generation of bold business leaders. 🌟 Make a gift by 5 p.m. CDT to support experiential learning at WSB. Hands-on activities like case competitions, career treks, and job shadows help students: 🦩 Hone their problem-solving agility and apply classroom learnings 🦩 Boost their résumés with practical experience and in-demand skills 🦩 Network with industry leaders at top companies For every gift received, another plastic pink flamingo is added to the growing flock on Bascom Hill. Give by 5 p.m. CDT to add yours!