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Trusted leaders to shape the future of business.

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Find your unique path in business

Customize your education. Find a program for every milestone you seek.

Undergraduate

12 majors + unparalleled career prep make you ready to take on anything.

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Specialized Master’s

Hands-on programs give you focused skills for your dream career.

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MBA

Full-time, flexible, and executive options to jumpstart your ambition.

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Do business differently. Find yourself out in front.

Be part of the next generation of business leaders.

Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest Values. Global Influence.

Forward-thinking academics at a world-renowned university.

9
best public undergraduate business program
—U.S. News & World Report, 2026
12
best public university
—U.S. News & World Report, 2024
17
full-time MBA program among public universities
—U.S. News & World Report, 2025
17
part-time MBA program among public universities
—U.S. News & World Report, 2025
7
public master’s in business analytics program in the U.S.
—QS World University Rankings, 2025
13
public executive MBA program
—The Economist, 2020

Where Can a Degree From Wisconsin Take You?

See how our recent grads are already making their mark.

Learn more about our grads

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

Red background with a white logo for the 125th anniversary of the Wisconsin School of Business

WSB at 125

The Wisconsin School of Business celebrates 125 years of relentless innovation and bold leadership.

Learn more about WSB's 125th anniversary

World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 50,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

Want to join this passionate group of Badgers? The Wisconsin Business Alumni (WBA) Board is still looking for applicants!

Current priorities for the board include activating regional networks, opening doors to industry, and engaging young alumni. Members are instrumental in connecting Wisconsin School of Business alumni to the school and each other.

Apply (or nominate someone!) by April 30 for the chance to make a positive impact in the WSB community! Submit your application by clicking the link in our bio.

The availability of open positions will vary each year. Submissions will be kept on file and considered for any relevant opportunities as they become available.

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Open post by wisconsinschoolofbusiness with ID 18006752945892717
Want to join this passionate group of Badgers? The Wisconsin Business Alumni (WBA) Board is still looking for applicants! Current priorities for the board include activating regional networks, opening doors to industry, and engaging young alumni. Members are instrumental in connecting Wisconsin School of Business alumni to the school and each other. Apply (or nominate someone!) by April 30 for the chance to make a positive impact in the WSB community! Submit your application by clicking the link in our bio. The availability of open positions will vary each year. Submissions will be kept on file and considered for any relevant opportunities as they become available.

AI is transforming the classroom at the Wisconsin School of Business. 🤖📚 Professors are integrating AI into assignments, discussions, and real-world case work to help students strengthen critical thinking, problem solving, and decision-making in an AI-driven world.

See how WSB instructors are reimagining learning and preparing students for the future of business. Read the full story at the link in bio.

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Open post by wisconsinschoolofbusiness with ID 18117907222624705
AI is transforming the classroom at the Wisconsin School of Business. 🤖📚 Professors are integrating AI into assignments, discussions, and real-world case work to help students strengthen critical thinking, problem solving, and decision-making in an AI-driven world. See how WSB instructors are reimagining learning and preparing students for the future of business. Read the full story at the link in bio.

WSB Precollege Program Alumni Spotlight 🌟

🎓 Lucas De Leon Rosa (BBA ’28) @lucasdeleonrosa
📚 Sophomore | 🎯 Finance
✨ Proud alum of Junior Business Badgers Precollege Program, Summer ‘23

“I wanted to make sure WSB was a good fit for me, so [the] program gave me a chance to step on campus and see what it’s like.”

Watch to hear more about his experience as a Junior Business Badger!

👉 Summer camp applications are open — apply before our April 30th deadline through the link in our bio!

What is the WSB Precollege Program?
Our precollege programs give high school students the opportunity to explore their interests in business, build new skills, and experience life as a #BusinessBadger.

Learn more at business.wisc.edu/precollege/.🔗

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Open post by wisconsinschoolofbusiness with ID 18128309302532161
WSB Precollege Program Alumni Spotlight 🌟 🎓 Lucas De Leon Rosa (BBA ’28) @lucasdeleonrosa 📚 Sophomore | 🎯 Finance ✨ Proud alum of Junior Business Badgers Precollege Program, Summer ‘23 “I wanted to make sure WSB was a good fit for me, so [the] program gave me a chance to step on campus and see what it’s like.” Watch to hear more about his experience as a Junior Business Badger! 👉 Summer camp applications are open — apply before our April 30th deadline through the link in our bio! What is the WSB Precollege Program? Our precollege programs give high school students the opportunity to explore their interests in business, build new skills, and experience life as a #BusinessBadger. Learn more at business.wisc.edu/precollege/.🔗