Make an Impact on the Cutting Edge of Tech and Business
Tailor curriculum to your career goals
Expand your career options in product management and consulting through a flexible curriculum.
Gain expertise employers seek
Enhance your professional background and become an effective decision-maker and strategist who can work across industries.
Build up your skillset with applied learning
Strengthen your expertise by participating in case competitions, clubs, applied learning events, and an internship.
Product management & consulting focus
This unique MBA specialization directly addresses the talent needs of technology companies and prepares you to meet current and future demands for strategic technology innovation.
STEM-designated
Science, technology, engineering, and math (STEM) designation from the U.S. Department of Homeland Security in recognition of a quantitative approach to learning.
Benefit From a Pipeline to Top Employers
Consulting & Product Management Careers
Graduates assume management roles in organizations of all sizes and in fields they are passionate about.
Common job titles
- Product manager
- Technical product manager
- Senior consultant
- Technology solutions consultant
- Strategy manager
- Platform product manager
- Clinical operations strategist
- Digital product strategy lead
- Health care product strategy manager
- Product operations manager
- Technology innovation director
- Digital strategy consultant
- Digital health solutions manager
- Health systems innovation lead
- Digital ventures lead
- Health care technology director
Hear from TSPM Students
Hear from students about the advantages of gaining specialized knowledge in tech strategy and product management.
Customizable Curriculum to Match Your Career Aspirations
The curriculum integrates a strong foundation in general management with two career pathways—product management and consulting. Customize your electives to deepen your knowledge in tech, entrepreneurship, business analytics, and health care.
Applied Learning
The program’s design offers frequent faculty-student collaboration and hands-on experiences such as:
- visits to local employers
- spring break tech visits to Seattle or San Francisco Bay-area employers
- tech industry speaker series
- participation in national case competitions
- internal case competition hosted by the Tech Product Club
- skill-based workshops in product management
Expert Support and Career Connection
Knowledge center
The Erdman Center for Operations and Technology Management is supported by industry professionals and a pillar of the Wisconsin MBA. You learn industry best practices, are prepared for a cutting-edge career, and connect with executives.
Participating industry experts and alumni:
- monitor industry trends to guide curriculum and initiate applied learning
- mentor students
- assist with recruiting and placement
Advisory boards
The Erdman Center’s academic and executive advisory boards serve as external partners of the center.
Matt Vokoun
Matt leads the Strategy, Business Operations, Consumer Insights, and Data Science teams for the Platforms and Devices Product Area at Google. He joined Google in 2009 and has led various strategy and operational improvement projects across the company.
World-class faculty
Our expert faculty provide a deep-dive in tech strategy and product management that sets you apart in the job market.
Yash Babar
Yash, who teaches digital strategy, has research interests including examining online and offline interactions across various contexts, online communities, and the sharing economy. He also studies the use of technology-based interventions to change individual behavior in the contexts of competitive environments and for promoting healthier lifestyles.
Program Voices
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Enhance a Pharmacy Degree
Doctor of Pharmacy students can take a four-course concentration in technology strategy and product management in a partnership between the Wisconsin School of Business and the University of Wisconsin–Madison School of Pharmacy.
Pursue career paths in community pharmacy, industry, and health systems management, with the potential to improve patient care.
Join full-time MBA students in the classes that comprise this concentration’s 12-credit requirement, which includes project management and three electives.
Contact Nate McClain, program administrator in the School of Pharmacy’s Scholars in Pharmacy Office, at nmcclain2@wisc.edu.
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