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Sports Marketing and Partnerships Virtual Alumni Panel

By Melissa Leffin, Executive Director of Undergraduate Career, Employer, and Pathway Engagement

October 31, 2025

Photo of Abbe Gahart standing outside with her hand on her hip.

đź“… Wednesday, November 12
🕟 5:30–6:30 PM
đź“Ť Virtual (https://uwmadison.zoom.us/j/4432385044)

đź”” Register on Handshake

Are you passionate about sports and curious how that interest could translate into a dynamic career? Join the BBA Career Engagement Team for a Virtual Panel Event featuring WSB alumni working in marketing and partnership roles across the sports and entertainment industry.

During this interactive session, you’ll hear firsthand from alumni and industry professionals as they share their career journeys, insights, and advice on breaking into and thriving in the sports business world.

Whether you’re exploring career options or actively pursuing opportunities in sports and entertainment, this panel is a great chance to learn, connect, and be inspired.

Confirmed panelists include:

  • Abbe Gahart (BBA) – Senior Partnership Marketing Manager – The Chicago Bulls
  • Daniel Silber (BBA) – Account Director, National Partnerships – GMR Marketing

The panel will be moderated by Brett Jones, Director of Employer Engagement for the Wisconsin School of Business Undergraduate Program.

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