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P&G Case Competition Sign Up Now is Open!

By Christina Pan, ALC Leadership Program Intern

September 12, 2025

Winners of the P&G Case Competition holding their prizes.

This Case Competition sponsored by Procter & Gamble will challenge you and a small team of peers to solve a real-world business problem. The event takes place Saturday, September 27th and Sunday, September 28th. You must be able to attend both days to participate.

First-year students (business & pre-business) will be prioritized, but any UW-Madison student can apply to participate! The top-placing teams will win P&G swag.

This signature event falls under the “Bridge-Building and Collaboration” and “Learning and Development of Others” competencies and counts as the required experiential component of the Group Dynamics Badge.

Applications close on September 14th at 11:59pm. Apply HERE!


Contact alc@wsb.wisc.edu with any questions.


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