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Ground Truth: Agentic AI Forum

Friday, September 18 | 10:00am 4:00pm

Ground Truth: Agentic AI Forum Hosted by the AI Hub for Business September 18, 2026

What are AI agents actually, and how can I use them?

Built for business leaders putting AI to work.

Learn how companies are setting strategy, deploying, and managing AI agents responsibly.

Presentations, lightning talks, and panels will feature industry leaders and Wisconsin School of Business faculty.

Connect with industry peers and members of the AI Hub Executive Advisory Board.

This one-day event is built for business leaders wrestling with how to put AI to work will address strategy and responsible deployment of AI agents. You’ll also connect with peers and our Executive Advisory Board during networking opportunities including a lunch break. 

$75 Registration Fee

Speakers

Eduardo Weinstein

Global Head of Strategy and Operations,

Intuit

Lillie Conrad

Assistant General Counsel,

3M

Enno Siemsen

Patrick A. Thiele Distinguished Chair in Business,

Operations and Information Management

Patrick Burnton

Senior Vice President,

Applied Systems

Joan Bottarini

CFO,

Hyatt

Glenn Fung

VP of AI and Data,

Abbott

Patrick McDaniel

Associate Dean for Research,

College of Computing and Artificial Intelligence

Siddhartha Agarwal

CEO,

JazzX AI

Matt Seitz

Executive Director,

AI Hub for Business

Yu Ma

Assistant Professor,

Operations and Information Management

Agenda

Friday September 18th

Time Name Speaker
9:30 a.m. Registration Opens
10:00 a.m. Opening Matt Seitz, Executive Director of the AI Hub
10:30 a.m. Featured Talk I George Hanson, EVP, Ecommerce at Mattress Firm
11:10 a.m. Featured Talk II Phil Lindemann, VP of Research and Data at Epic
12:00 p.m. Lunch
12:45 p.m. Lightning Talks
2:15 p.m. Break
2:30 p.m. Panel
3:50 p.m. Closing Remarks

 

Leading Enterprise AI Transformation

Registration for the Forum is included with the Leading Enterprise AI Transformation program, September 16-17, 2026. Designed for senior-level strategic leaders driving innovation, growth, and operational performance, the training helps organizations move beyond experimentation and turn AI potential into measurable business value. This program from the Wisconsin School of Business Center for Professional & Executive Development equips leaders to identify high-value AI opportunities, connect AI initiatives to business strategy, navigate governance and risk, and lead adoption across the enterprise.

Learn more about the program here

702 Langdon Street
Madison, Wisconsin 53706 United States
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