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Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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9
best public undergraduate business program
— U.S. News & World Report, 2025
12
best public university
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21
best public full-time MBA program
— U.S. News & World Report, 2024
15
best public part-time MBA program
— U.S. News & World Report, 2024
8
MS in Business Analytics program in the U.S.
— QS World University Rankings, 2023
13
public executive MBA program
— The Economist, 2020
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

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A new kind of leader through entrepreneurship and innovation

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World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.
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See why more than 45,000 alumni chose Madison as an incubator for their business careers.

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Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

Ever wondered what sets successful entrepreneurs apart? 🤔 Dive into the minds of Marina Bloomer (MBA ’22) @stellartechgirls and Tyler Kennedy (BBA `13) @fetchrewards as they share their journeys and the unique mindsets that drive their success. Here are some top insights from their 2023 visit to WSB:

💪Embrace Failure: See every setback as a learning opportunity. It`s not about how many times you fall, but how many times you get back up!

🌱 Stay Curious: Always ask questions and seek new knowledge. Curiosity fuels innovation and growth.

🛡️ Be Resilient: Challenges are inevitable, but resilience helps you push through and come out stronger.

🎨 Think Creatively: Look at problems from different angles and find innovative solutions. Creativity is key!

🤝 Network Wisely: Build strong relationships and learn from others. Your network is your net worth!

Ready to transform your approach to challenges and opportunities? Start thinking like an entrepreneur today!

Read more from the @weinertcenteruw. See link in bio.

#EntrepreneurMindset #Inspiration #Knowvember

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Ever wondered what sets successful entrepreneurs apart? 🤔 Dive into the minds of Marina Bloomer (MBA ’22) @stellartechgirls and Tyler Kennedy (BBA '13) @fetchrewards as they share their journeys and the unique mindsets that drive their success. Here are some top insights from their 2023 visit to WSB: 💪Embrace Failure: See every setback as a learning opportunity. It's not about how many times you fall, but how many times you get back up! 🌱 Stay Curious: Always ask questions and seek new knowledge. Curiosity fuels innovation and growth. 🛡️ Be Resilient: Challenges are inevitable, but resilience helps you push through and come out stronger. 🎨 Think Creatively: Look at problems from different angles and find innovative solutions. Creativity is key! 🤝 Network Wisely: Build strong relationships and learn from others. Your network is your net worth! Ready to transform your approach to challenges and opportunities? Start thinking like an entrepreneur today! Read more from the @weinertcenteruw. See link in bio. #EntrepreneurMindset #Inspiration #Knowvember

💼✨ "Not just a one-and-done transaction" ✨💼

Meet Alisha Kulkarni, a senior at the Wisconsin School of Business and Career Peer Advisor who knows the value of starting early and staying connected. From resume feedback in her first year to landing job shadows and acing interviews, Alisha credits the Career Engagement Studio for helping her navigate the pressures of career prep.

Now, she’s giving back by guiding fellow students through their own journeys. Her advice?
📌 “These people are here for your whole four years, not just a one-and-done transaction.”

Ready to take the first step? Schedule your appointment on Starfish today. Your future self will thank you! 🙌

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💼✨ "Not just a one-and-done transaction" ✨💼 Meet Alisha Kulkarni, a senior at the Wisconsin School of Business and Career Peer Advisor who knows the value of starting early and staying connected. From resume feedback in her first year to landing job shadows and acing interviews, Alisha credits the Career Engagement Studio for helping her navigate the pressures of career prep. Now, she’s giving back by guiding fellow students through their own journeys. Her advice? 📌 “These people are here for your whole four years, not just a one-and-done transaction.” Ready to take the first step? Schedule your appointment on Starfish today. Your future self will thank you! 🙌

Congratulations to Moses Altsech, named one of Poets&Quants Favorite Professors of the Class of 2024. 🎉

Altsech was nominated by Emily Slaven (BBA `24), who was named one of Poets&Quants For Undergrads "Best & Brightest" earlier this year.

Here`s what she had to say:

"Moses Altsech. There are the reasons why you come to a university (the campus, the student life, the city) and there are the reasons you stay. Moses Altsech is the reason you stay. Moses is a leader, an innovator, and an inspiration to his students. Moses’ students leave his classes with a heightened sense of purpose, a new mentor, and the motivation and energy to go out into the business world and be the best leaders."

Join us in celebrating Professor Altsech!

#FavoriteProfessor #TeachingExcellence #Marketing

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Congratulations to Moses Altsech, named one of Poets&Quants Favorite Professors of the Class of 2024. 🎉 Altsech was nominated by Emily Slaven (BBA '24), who was named one of Poets&Quants For Undergrads "Best & Brightest" earlier this year. Here's what she had to say: "Moses Altsech. There are the reasons why you come to a university (the campus, the student life, the city) and there are the reasons you stay. Moses Altsech is the reason you stay. Moses is a leader, an innovator, and an inspiration to his students. Moses’ students leave his classes with a heightened sense of purpose, a new mentor, and the motivation and energy to go out into the business world and be the best leaders." Join us in celebrating Professor Altsech! #FavoriteProfessor #TeachingExcellence #Marketing