Aziza Jones joined the Wisconsin School of Business in June 2021 as an Assistant Professor in the Marketing Department.
Professor Jones’ research broadly studies social influences on consumption. More specifically, her research studies social signaling behavior and prosocial behavior.
Professor Jones earned her B.A. in Marketing, Management, and Entrepreneurship here at the Wisconsin School of Business, and her Ph.D. in Marketing from Rutgers University.
Selected Submitted Journal Articles
Jones, A. & Bradshaw, H. & Durante, K. & Hill, S. (2021). Parenthood Increases Desire for Conspicuous Luxury Goods Journal of Marketing Research