Spring/Summer 2023

Cover Story

8 to Watch: Alumni Leading with Purpose

Meet WSB alumni who are making an impact.

In This Issue

Julie Phillips Provides Mental Health Services to WSB Students

Got a Minute? Meet Harley-Davidson’s Jack Bradway

Liz and Joe Henry standing in front of barrels

Alumni Feature

Mother and Son Business Badgers Serve Up Bourbon Perfection at J. Henry & Sons

From grain to glass, Liz and Joe Henry are growing an authentic business true to their family’s name.

A group of people posing in front of a building

School News

Global Programs Drive Student Success Beyond the Classroom

School News: Teaching Award, Hottest Major, and More

Ideas and Insights

Chia-Jung Tsay Explains Why We Prefer ‘Naturals’ over ‘Strivers’

This WSB expert explores our hidden preferences about performance.

Outline of sandwiches, bacon, to go cups, and bagels

What’s Fueling Business Badgers at Grainger Hall’s Capital Café

Dean’s Letter: The Many Paths Into Business

Photo Gallery: The Next Generation of Leaders

Go behind the scenes with some of the WSB students who star in the school’s Trusted to Lead brand campaign.

Class Notes

Catch up on fellow Wisconsin School of Business alumni.
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Tyler Kennedy (BBA ’13) and Wes Schroll (x ’15)

Kennedy and Schroll won the Chancellor’s Entrepreneurial Achievement Award in April 2023, which recognizes UW–Madison innovators and alumni who further the Wisconsin Idea through outstanding accomplishments in entrepreneurship. Co-founders of Fetch Rewards, Kennedy is the senior vice president of operations and Schroll is the chief executive officer.

Julie Fry (MA ’97)

Fry appeared on Morgan Stanley’s Times Square billboard in New York City in recognition of completing the Morgan Stanley Inclusive Ventures Lab program. The lab works to accelerate growth by providing funding and guidance to technology-based companies led by underrepresented founders. Fry is also one of the founders of Gentreo, an award-winning online estate planning platform that makes estate planning affordable and accessible to all.

Jeremy Moungey (BS ’97, MBA ’02)

Moungey was promoted to lead the North American Workday Delivery Practice for Alight Solutions after working in the human resources and information technology industries for the past 25 years. Moungey will bring the same tenacity and energy that he had as a four-year member of the University of Wisconsin Marching Band! He currently resides in Carmel, Indiana, with his wife, Christina, and two boys, Miles and Oliver.