About Michael
Selected Published Journal Articles
Ghanbarpour, T. & Crosby, L. & Johnson, M. & Gustafsson, A. (2024). The Influence of Corporate Social Responsibility on Stakeholders in Different Business Contexts Journal of Service Research
Practitioner-Oriented Publications
Selnes, F. & Johnson, M. (2025). Customer Portfolio Management: Creating Value with a Large Leaky Bucket of Customers
Selnes, F. & Johnson, M. (2025). What Leaders Still Get Wrong About Customer Portfolio Management Sloan Management Review
Selnes, F. & Johnson, M. (2022). Manage Your Customer Portfolio for Maximum Lifetime Value Sloan Management Review
Richter, M. & Lang, N. & Hagenmaier, M. & Herrmann , A. & Johnson, M. (2022). Whose Disruptions are Winning the Autonomous Driving Race? When Disruptive Innovations Come to Cities California Management Review Insights
WSB Stories