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Wisconsin Full-Time MBA

It’s a new world, so we designed a new MBA. Fall 2027 start.

The Wisconsin MBA doesn’t just change your job—it changes your life. With personalized career coaching, deep employer connections, and hands-on experiences, you don’t just graduate—you launch.

Format

In-person

Duration

2 years

Start

September

Location

Madison, Wisconsin

An MBA designed for your future—no matter what’s next

147,337
average starting salary plus signing bonus
—Classes of 2023–2025
72
average salary increase from pre-MBA salary for career switchers
—Class of 2025
8
value for money among MBA programs in the U.S.
Financial Times, 2026
22
full-time MBA program among public universities
U.S. News & World Report, 2026
13
full-time MBA program among public universities
—Poets & Quants, 2024–25
4
best public university in the U.S.
Time, 2026
Shuting Zheng speaks into a microphone while seated next to a classmate.

ROI isn’t just a number

“The Wisconsin MBA is invaluable. The returns aren’t just financial; they’re in the relationships, the confidence, the capabilities, and the clarity of direction that the program gave me.”

—Shuting Zheng (MBA ’25)

Associate Brand Manager, General Mills
Minneapolis

Two students sit and talk at a table while an advisor stands nearby.

Built for the modern world

  • Career flexibility
    Explore career possibilities and get the business foundation employers expect

  • Built-in leadership and real-world projects
    One-of-a-kind leadership training to set you apart

  • AI advantage
    Innovative AI courses that give you the edge
Learn more about the curriculum

Leaders aren’t born.
They’re made—at Wisconsin

With the signature Trusted to Lead Experience, from a university known to produce Fortune 500 CEOs, you’ll master key aptitudes that set Wisconsin MBAs apart and redefine the next generation of leaders.

Entrepreneurial mindset

You find clarity and opportunity when others are paralyzed by risk and the unknown.


Skills gained: Strategic experimentation, creative problem solving, and innovative thinking

Example experience: The Intrapreneur’s Dilemma

Course: Business Strategy

Resilient

You’re steady in the face of complex, ambiguous challenges.


Skills gained: Growth mindset, adaptive leadership, and risk assessment

Example experience: The Mental Game Workshop

Course: Consulting Project Capstone

Inclusive

You’re all about the results, not the credit. You build the psychological safety needed for your team to innovate.


Skills gained: Stakeholder management, inclusive decision-making, and active listening

Example experience: First Nations Cultural Landscape Tour

Course: Leading People and Organizations

Associate professor Jirs Meuris.

The only MBA that engineers leadership for the modern world.

“Leadership is a relationship business. Wisconsin MBAs learn to command a room, build trust, and lead when it matters most.”

Jirs Meuris
Associate Professor, Management and Human Resources
World’s Best 40-Under-40 Graduate Business Professors —Poets&Quants, 2026

Become trusted to lead

At Wisconsin, AI isn’t an elective—it’s your edge.

Join one of the first full-time MBA programs to embed AI into the entire experience.  

  • Spend two years learning and experimenting with the constantly evolving technology.

  • Learn from the AI Dream Team, leaders driving innovation in AI education and business application.

  • Be ready to use and scale AI to positively impact business.

  • Tap into WSB’s AI Hub for Business.

Create your own career path

Customize your MBA by developing expertise in a single pathway or across several. Each is supported by our industry knowledge centers, alumni mentors, and top faculty.

Career pathways

bar graph with a magnifying glass

Applied Security Analysis

thumbs up and rising graph icons.

Brand Management

people with lines connecting them.

Consulting

a document and a calculator

Corporate Finance

checklist with gear icons.

General Management

a handshake

Investment Banking

an arrow in the bullseye of a target

Marketing Research and Insights

a spinning gear

Product Management

buildings.

Real Estate

a document with a security checkmark

Risk Management and Insurance

a group of people

Strategic Human Resource Management

delivery truck.

Supply Chain Management

Ja'Nieka Forward talks with other students while sitting at a table.

Redefining your future

“The Wisconsin School of Business does not simply prepare you for a career. It prepares you for the career you never allowed yourself to imagine.”

—Ja’Nieka Forward (MBA ’26)

HR Rotation Program, Microsoft
Dallas

Three people standing around a table and talking.

Your goals are our goals

Our 3:1 career model means you have a three-person team working with you to achieve your goals and get the career you want.

  • Pathway advisor
    Clarify your direction

  • Career coach
    Sharpen your story and brand

  • Employer engagement manager
    Build industry connections
Learn more about your career team

Your goals are our goals

Our 3:1 career model means you have a three-person team working with you to achieve your goals and get the career you want.

Pathway advisor

Clarify your direction

Career coach

Sharpen your story and brand

Employer engagement manager

Build industry connections

Make the next 2 years pay off for the next 30

An MBA isn’t just about your next job—it’s about your career flexibility and long-term trajectory. The Wisconsin MBA gives you the skills and knowledge you need to lead anywhere.

Sakshi Morgoankar.

Year 1

Sakshi Morgaonkar (MBA ’25)

Austin

Before her MBA:

Product, UBS


After graduating:

Founding Product Manager, ObserveID


One year after:

AI Product Manager, Attri

Saurabh Bhandari.

Year 5

Saurabh Bhandari (MBA ’21)

San Francisco

Before his MBA:

Lead Data Scientist, Societe Generale


After graduating:

Product Technology Manager, Google


Five years after:

Staff Product Manager, Intuit

Jake Smith.

Year 8

Jake Smith (BS ’14, MBA ’18)

San Francisco

Before his MBA:

Associate, gener8tor


After graduating:

Principal and Venture Advisor, 30Ventures


Eight years after:

Partner, Cannage Capital

Sarah Sosa-Acevedo.

Year 10

Sarah Sosa-Acevedo (MBA ’16)

Wenham, Massachusetts

Before her MBA:

Guest Experience Manager, Madison Children’s Museum


After graduating:

Advancement Associate, Smithsonian Institution


10 years after:

Executive Director, Wenham Museum

Elizabeth Oates.

Year 20

Elizabeth Oates (MBA ’06)

Chicago

Before her MBA:

Strategic Research Function Intern, American Family Insurance


After graduating:

Associate, Domestic Opportunity Assessment, General Mills


20 years after:

Vice President, Consumer Insights, Molson Coors Beverage Co.

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A top-ranked MBA at an affordable price

This is an MBA where you graduate with all the skills and experiences you need to succeed and none of the financial stress.

*This figure excludes students who receive full funding through a company, the government, or the military. Scholarships include any combination of tuition award, merit-based scholarship, and graduate assistantship.

100
of eligible students received a scholarship*
–Awarded from 2023–25

Admissions & tuition

Deadlines

Applications to begin in Fall 2027 open August 3. Deadlines:

  • Sept. 4, 2026
  • Oct. 12, 2026
  • Jan. 7, 2027
  • March 25, 2027
  • May 25, 2027

Meet with us

This is a big decision, and our admissions team is here to help!

Connect with us to ask questions, explore fit, and get application advice.

Tuition

Rates for 2025–26

Resident:
$27,764.80

Nonresident:
$51,413.28

Apply

The admissions committee considers every application holistically. There is no “perfect candidate.”

We want to get to know you. Tell us your story and your goals.

Start your application

A life-changing student experience

A day with Leah Wong

1:51

Leah Wong (BA ’22, MBA ’27)

A day with Gigi Makit

2:13

Gigi Makit (MBA ’27)

A day with Nick Wong

2:33

Nick Wong (BA ’16, MBA ’25)

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Madison—it’s awesome here.

Breathtaking views and big city amenities with a small-town feel. Experience a city with award-winning chefs, a vibrant art scene, and friendly neighbors.

Explore life in Madison

FAQs

A minimum of two years of full-time professional work experience is required, the average amount of work experience is four years. View the class profile to learn more about the current MBA class.

Thanks to the generosity of our alumni and donors, 100% of eligible students received a scholarship. These were awarded from 2023–25. This figure excludes students who receive full funding through a company, the government, or the military. Scholarships include any combination of tuition award, merit-based scholarship, and graduate assistantship.

Of course! We encourage you to schedule a one-on-one conversation with us. We’re always happy to answer your questions and talk about the Wisconsin MBA. Contact the admissions team to set up a virtual or in-person consultation.

Apply when you feel you have the most competitive application and are ready to begin an MBA program. Review the application deadlines on the Admissions page. If you have questions, contact the admissions team.

A campus visit is one of the best ways to gather information about the Wisconsin Full-Time MBA Program. We suggest you plan a campus visit during the school year when classes are in session, although modified campus visits are available during the summer.

For detailed information on information sessions and tour registration, head to our Events & Visits page.

Check out what’s new with the Wisconsin MBA

Follow us

July means fireworks, terrace days, & time with loved ones! 🎆

#Madison #Wisconsin
Day in the life of a Wisconsin Full-Time MBA student: Internship edition! ⭐

Antima KC (antiiima) is currently interning at General Mills as a brand management intern. She took us along for her day at the office, featuring a few familiar faces (Hi Isaac, Haden, and Maija!) and some Cheerios fun🍯

Want your summer to look like this? Check out the Wisconsin Full-Time MBA at the link in our bio to learn more about our program and the internship process for students 👀

#MBA #UWMadison #SummerInternship #Cheerios WisconsinSchoolofBusiness
Meet Linda Liu (MBA ‘18), Principal Brand Marketing Manager at Intuit. 🌟

After graduating from Cornell University, Linda’s rise through the corporate ranks was swift. Soon though, she felt that continuing her education at the Wisconsin School of Business was the best path forward.

After graduating with an MBA at the Wisconsin School of Business, Linda went on to work in management roles at Lands’ End before accepting a position with Intuit, where she recently refreshed TurboTax's brand architecture.

“Whether it’s been different roles at the same company or different companies, I feel there’s always a new challenge or a new thing to learn about marketing that keeps me interested and excited,” said Linda. 💬

Learn more about Linda’s career success and why she pursued a #WisconsinMBA at the link in bio.
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Upcoming admissions events

Jul 11

The MBA Tour – New York City

Saturday, July 11 | 10:00am2:30pm
Jul 15

Full-time MBA Virtual Information Session

Wednesday, July 15 | 12:00pm12:30pm
Jul 16

Coffee Chat – Chicago

Thursday, July 16 | 2:00pm3:30pm
View all Full-Time MBA events

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