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Jon Eckhardt

Jonathan Eckhardt
Associate Professor | Management and Human Resources
Pyle Bascom Professor in Business Leadership
3108 Grainger Hall


Jon Eckhardt holds appointments at the Wisconsin School of Business and the Wisconsin Institute for Discovery (WID). Prior to becoming a professor, he analyzed fixed-income securities at Legg Mason Capital Management and Legg Mason Funds Advisor (now Franklin Templeton), and worked in economic consulting.

Areas of Study

Translational/Applied Activities
co-founder of gener8tor, one of the top business accelerators in the United States according to the independent seed accelerators ranking project.

Funders (selected)
National Science Foundation, Ewing Marion Kauffman Foundation, Wisconsin Alumni Research Foundation, American Family Insurance, U.S. Small Business Administration.

Awards (selected)
Best Reviewer, Academy of Management Perspectives (2022)
Erwin A. Gaumnitz Distinguished Faculty Award for Service (2022)
Erwin Gaumnitz Distinguished Faculty Teaching Award (2020)
Schulze Award for Outstanding Theory and Research Publications
Richard M. Schulze Family Foundation Distinguished Professorship (2016, renewed 2020)
Wisconsin Naming Gift Distinguished Service Award (2014)
Madison Magazine M-List Who’s Who in Entrepreneurship and Technology (2013)
Mabel W. Chipman Oustanding Faculty Award for Excellence in Teaching (2010)
Kauffman Faculty Fellow for research (2008)

Lab Page
For more information, see Prof. Eckhardt’s lab page at

National Service
Three years of active duty in the United States Army


Selected Published Journal Articles

Blank, S. & Eckhardt, J. (2023). The Lean Startup as an Actionable Theory Of Entrepreneurship Journal of Management

Eckhardt, J. & Harris, C. & Chen, C. & Khoshimov, B. & Goldfarb, B. (2022). Student Regional Origins and Student Entrepreneurship Regional Studies

Levasseur, L. & Johan, S. & Eckhardt, J. (2022). Mixed Methods in Venture Capital Research: An Illustrative Study and Directions for Future Work British Journal of Management

Eckhardt, J. (2019). The Distinctive Domain as a Durable Way Forward Seminal Ideas for the Next Twenty-Five Years of Advances (Advances in Entrepreneurship, Firm Emergence and Growth)

Eckhardt, J. & Ciuchta, M. & Carpenter, M. (2018). Open Innovation, Information, and Entrepreneurship Within Platform Ecosystems Strategic Entrepreneurship Journal

Eckhardt, J. & Junkunc, M. & Li, M. (2018). Technical Specialized Knowledge and Founder Leadership at Initial Public Offering Entrepreneur and Innovation Exchange

Eckhardt, J. (2018). An Interview with David Teece, a Practicing Business Intellectual Entrepreneurship and Innovation Exchange

Eckhardt, J. & Wetherbe, J. (2016). Connecting Business Research to Practice Entrepreneurship and Innovation Exchange

Eckhardt, J. (2016). Welcome Contributor or No Price Competitor? The competitive interaction of free and priced technologies Strategic Management Journal

Eckhardt, J. (2014). Entrepreneurial Opportunities in the Individual-Opportunity Nexus Routledge Companion to Entrepreneurship

Eckhardt, J. (2014). Book Review: Models of Opportunity: How Entrepreneurs Design Firms to Achieve the Unexpected Administrative Science Quarterly

Eckhardt, J. (2013). Opportunities in Business Model Research Strategic Organization

Eckhardt, J. & Shane, S. (2013). Response to the Commentaries: The Individual-Opportunity (IO) Nexus Integrates Objective And Subjective Aspects of Entrepreneurship Academy of Management Review

Eckhardt, J. & Shane, S. (2011). An update to the Individual Opportunity Nexus The Handbook of Entrepreneurship Research, 2nd edition

Eckhardt, J. & Shane, S. (2011). Industry changes in technology and complementary assets and the creation of high growth-firms Journal of Business Venturing

Junkunc, M. & Eckhardt, J. (2009). Technical Specialized Knowledge and Secondary Shares in Initial Pubilc Offerings Management Science

Makri, M. & Junkunc, M. & Eckhardt, J. (2008). Technological Diversification, Cumulativeness and Venture Capital Exit: M&A Versus IPO Frontiers of Entrepreneurship Research

Eckhardt, J. & Ciuchta, M. (2008). Selected Variation: The Population Level Implications of MultiStage Selection in Entrepreneurship Strategic Entrepreneurship Journal

Eckhardt, J. & Shane, S. & Delmar, F. (2006). Multi-Stage Selection and the Funding of New Ventures Management Science

Eckhardt, J. & Shane, S. (2003). The Individual Opportunity Nexus The Handbook of Entrepreneurship Research

Eckhardt, J. (2003). Opportunities and Entrepreneurship The Journal of Management

Practitioner-Oriented Publications

Eckhardt, J. (2017). Research Insight: Proven Entrepreneurs May Benefit Less from Partnering With Experienced VCs Entrepreneur and Innovation Exchange

Eckhardt, J. (2017). To Find Product-Market Fit, Look Beyond the Market Wisconsin School of Business Forward Thinking Blog

Eckhardt, J. (2017). For the Best Customer Data, Look Beyond the Market Entrepreneur and Innovation Exchange

Eckhardt, J. (2015). Should I participate in a business accelerator? Entrepreneur & Innovation Exchange

Eckhardt, J. (2014). University-Based Entrepreneurship & Economic Development Wisconsin Business Voice

Eckhardt, J. & Wetherbe, J. Making Business School Research More Relevant Harvard Business Review Online


Learning/Teaching Oriented Publications

Eckhardt, J. (2018). T-Shirt Project Teaches Customer Discovery to Future Entrepreneurs Entrepreneur and Innovation Exchange


Professional Organizations

Academy of Management

Sigma Xi

Institute for Operations Research and Management Science

Editorial and Reviewing Activities

Strategic Entrepreneurship Journal – July 2020 – July 2024
Editorial Board Member

Entrepreneurship and Innovation Exchange – Since August 2019

Entrepreneurship and Innovation Exchange – August 2014 – August 2017
Editorial Board Member

Journal of Business Venturing – Since January 2006
Editorial Board Member