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WSB in CHI: 125 Years of Doing Business the Badger Way
Wednesday, September 17 | 6:00pm – 9:00pm

Come celebrate WSB’s 125th anniversary at University Club of Chicago, where you’ll build community with local alumni across industries, hear from school leadership and industry experts, and honor WSB’s transformative legacy and bold vision for the future.
During this memorable event, you’ll enjoy a cutting-edge presentation on artificial intelligence, innovation, and emerging technologies with Matt Seitz, director of WSB’s AI Hub for Business. You’ll gain real-world insights and career-boosting takeaways for thriving in today’s AI-powered workplace.
Vallabh “Samba” Sambamurthy, WSB’s Albert O. Nicholas Dean, will also provide an inside look at how the school is embracing these new technologies, deepening industry partnerships to drive student success, and cultivating the next generation of leaders grounded in entrepreneurial thinking.
You’ll also be welcomed by local alumni board members Talicia Bashford (BBA ’04), Katie Lorenz (BBA ’12), and Cassie Warton (BBA ’19).
Don’t miss this once-in-a-lifetime opportunity to celebrate your alma mater’s proud milestone, discover new ways to stay connected to WSB and the alumni community, and embrace our bold Legacy in Motion. Reserve your spot today!
September 17 | 6:00–9:00 p.m.
University Club of Chicago
All UW–Madison alumni are welcome to attend this free event, which includes complimentary hors d’oeuvres and two drink tickets per guest.
Location

University Club of Chicago
Michigan Room (2nd Floor)
76 East Monroe Street
Chicago, IL 60603
View parking details below
Schedule
6–7 p.m.
Social hour with hors d’oeuvres and beverages
7–8 p.m.
Opening remarks from Dean Samba
Keynote presentation with Matt Seitz
Special anniversary toast
8–9 p.m.
Networking with beverages
Dress Code
As set by the University Club house rules, the dress code is as follows for private event spaces: traditional business or business casual attire. Shorts, t-shirts, athletic shoes or attire, baseball caps, and flip flops are not permitted. Collared shirts required for men.
Speakers

Vallabh “Samba” Sambamurthy
Albert O. Nicholas Dean, Wisconsin School of Business
Vallabh “Samba” Sambamurthy is the Albert O. Nicholas Dean of the Wisconsin School of Business. Prior to his current role, Sambamurthy served as Eli Broad Professor and associate dean of the MBA and professional master’s programs at the Broad College of Business at Michigan State University.
A leading expert on how businesses compete in the digital economy, Sambamurthy’s work has been featured in leading academic journals. Several Fortune 500 firms have also engaged him as a consultant. Working with executive clients and academic colleagues in the U.S., China, Taiwan, Singapore, India, and Hong Kong, he has focused on digital business transformations, strategic alignment, governance, and innovation.
Sambamurthy received his PhD from the University of Minnesota, his MBA from the Indian Institute of Management, and his bachelor of engineering from the National Institute of Technology in Tiruchirappalli, India.
What Sambamurthy loves about WSB: “As dean, I am continually inspired by the extraordinary people of WSB who have shaped an enduring 125-year legacy. United by a tradition of paying it forward, I love how our community constantly seeks new ways to innovate and lead—laying the foundation for generations of trusted changemakers and ensuring our brightest days are ahead.”

Matt Seitz
Director, AI Hub for Business, Wisconsin School of Business
Matt Seitz is a leader with a passion for driving growth through technology and artificial intelligence. A recognized thought leader in AI, data analytics, and digital transformation, Seitz brings 30 years of experience helping organizations solve business challenges through technology.
As director of WSB’s AI Hub for Business, Seitz leads initiatives to advance AI research while fostering industry partnerships and preparing students for AI leadership roles. He authors a widely read newsletter on AI, ExplAIn it like I’m busy, and regularly delivers keynote presentations on technology and AI for business.
During his tenure as director of performance for Google Retail, Seitz helped top U.S. retailers leverage AI-powered advertising and analytics to drive growth. Seitz holds an MBA from Northwestern University’s Kellogg School of Management and serves on the Kellogg Retail Analytics Council board.
What Seitz loves about WSB: “Its earnestness and commitment to excellence, especially as AI transforms business, education, and society faster than ever before. Leaders throughout the school are stepping up to embed AI in their classrooms, research business implications, and partner with industry on practical applications. And they’re doing it with UW’s signature earnestness and commitment to excellence.”
WSB in CHI: 125 Years of Doing Business the Badger Way
September 17 | 6:00–9:00 p.m.
University Club of Chicago
Parking Information
Valet Parking
(prices subject to change without notice)
$40 per vehicle – for duration of event per day
55 East Monroe Self-Parking
$25 per vehicle, per 24 hours
(validation stickers to be purchased at front desk)
Millennium Garages Self-Parking
(please call 312-616-0600 for information)
Grant Park North Garage
Entrance is on North Michigan Avenue between Monroe Street and Washington Street
Grant Park South Garage
Entrance is on North Michigan Avenue between Congress Parkway and Adams Street
