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12 majors + unparalleled career prep make you ready to take on anything.

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Full-time, flexible, and executive options to jumpstart your ambition.

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Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest Values. Global Influence.

Forward-thinking academics at a world-renowned university.

9
best public undergraduate business program
— U.S. News & World Report, 2026
12
best public university
— U.S. News & World Report, 2024
17
full-time MBA program among public universities
— U.S. News & World Report, 2025
17
part-time MBA program among public universities
— U.S. News & World Report, 2025
7
public master’s in business analytics program in the U.S.
— QS World University Rankings, 2025
13
public executive MBA program
— The Economist, 2020

Where Can a Degree From Wisconsin Take You?

See how our recent grads are already making their mark.

Learn more about our grads

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

Red background with a white logo for the 125th anniversary of the Wisconsin School of Business

WSB at 125

Join the Wisconsin School of Business’ 125th anniversary celebration to honor the school’s enduring legacy.

Join the festivities

World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 50,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

For more than 30 years, Grainger Hall has been home to state-of-the-art classrooms, quiet study spots, and one of UW–Madison’s most visited libraries. From hosting C-suite leaders and acrobatic performers (yes, really) to watching students ace midterms, land internships, and return as alumni, this building has seen it all.

Now, Grainger is preparing for its next chapter—a major first-floor renovation featuring modern study spaces, tech-forward classrooms, and vibrant community hubs. Built in 1993 and supported by generous benefactors David W. Grainger and Juli Plant Grainger, it continues to be a space where Business Badgers grow, learn, and connect. #WSB125 #GraingerHall

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For more than 30 years, Grainger Hall has been home to state-of-the-art classrooms, quiet study spots, and one of UW–Madison’s most visited libraries. From hosting C-suite leaders and acrobatic performers (yes, really) to watching students ace midterms, land internships, and return as alumni, this building has seen it all. Now, Grainger is preparing for its next chapter—a major first-floor renovation featuring modern study spaces, tech-forward classrooms, and vibrant community hubs. Built in 1993 and supported by generous benefactors David W. Grainger and Juli Plant Grainger, it continues to be a space where Business Badgers grow, learn, and connect. #WSB125 #GraingerHall

There’s always something exciting happening at the Wisconsin School of Business!

Check out the latest School News to read about the Tech Exploration Lab, new faculty joining WSB, upcoming celebrations, and the first-floor remodel of Grainger Hall. #WSB125

Read the full stories by clicking the link in our bio or visit business.wisc.edu/news

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There’s always something exciting happening at the Wisconsin School of Business! Check out the latest School News to read about the Tech Exploration Lab, new faculty joining WSB, upcoming celebrations, and the first-floor remodel of Grainger Hall. #WSB125 Read the full stories by clicking the link in our bio or visit business.wisc.edu/news

Three Wisconsin School of Business alumni—Sam Rockwell (BBA ’10), Jeremy Reich (BBA ’10), and Justin Samuels (BBA ’10)—turned an idea born at UW–Madison into Happi Co., a frozen foods brand redefining what collaboration and innovation look like. 🍜✨

Their story shows how hands-on learning and strong partnerships at WSB help turn ideas into real-world success. #WSB125 #HappiCo #Entrepreneurship

🔗 Read the full story by clicking the link in our bio!

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Three Wisconsin School of Business alumni—Sam Rockwell (BBA ’10), Jeremy Reich (BBA ’10), and Justin Samuels (BBA ’10)—turned an idea born at UW–Madison into Happi Co., a frozen foods brand redefining what collaboration and innovation look like. 🍜✨ Their story shows how hands-on learning and strong partnerships at WSB help turn ideas into real-world success. #WSB125 #HappiCo #Entrepreneurship 🔗 Read the full story by clicking the link in our bio!