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10 majors + unparalleled career prep make you ready to take on anything.

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Full-time, flexible, and executive options to jumpstart your ambition.

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Do business differently. Find yourself out in front.

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Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest Values. Global Influence.

Forward-thinking academics at a world-renowned university.

9
best public undergraduate business program
— U.S. News & World Report, 2025
12
best public university
— U.S. News & World Report, 2024
17
full-time MBA program among public universities
— U.S. News & World Report, 2025
17
part-time MBA program among public universities
— U.S. News & World Report, 2025
7
public master’s in business analytics program in the U.S.
— QS World University Rankings, 2025
13
public executive MBA program
— The Economist, 2020
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas

World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 49,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

🎓 Caps off to the Class of 2025!

You put in the work. You made it happen. Now it’s time to celebrate! 🥳

✨ Meet 6 standout #BusinessBadgers and hear what this moment means to them—in their own words. See link in bio.

#UWGrad #WSBgrad #BusinessBadgers #ClassOf2025 #GraduationDay

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🎓 Caps off to the Class of 2025! You put in the work. You made it happen. Now it’s time to celebrate! 🥳 ✨ Meet 6 standout #BusinessBadgers and hear what this moment means to them—in their own words. See link in bio. #UWGrad #WSBgrad #BusinessBadgers #ClassOf2025 #GraduationDay

🎓 Congratulations, Business Badgers! 🎓
Whether you`re graduating with a BBA, Master`s, Wisconsin MBA, or PhD, we`re proud to welcome you into the WSB alumni family! 🦡❤️

✨ New alum? Here’s how to stay connected (see "new WSB alumni" link in bio):
🔗 Update your LinkedIn profile and tag Wisconsin School of Business
🤝 Join the Wisconsin Business Alumni group on LinkedIn
📍 Explore BOLD Circles near you
📅 Save the date: Talking Tech in the Twin Cities – June 26
📲 Follow us here for alumni news, events & stories

💬 Once a #BusinessBadger, always a Business Badger.

We can’t wait to see what you do next. On, Wisconsin! 🔴🦡

#UWGrad #WSBAlumni #WSBNetwork #OnWisconsin #ForeverBadger

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🎓 Congratulations, Business Badgers! 🎓 Whether you're graduating with a BBA, Master's, Wisconsin MBA, or PhD, we're proud to welcome you into the WSB alumni family! 🦡❤️ ✨ New alum? Here’s how to stay connected (see "new WSB alumni" link in bio): 🔗 Update your LinkedIn profile and tag Wisconsin School of Business 🤝 Join the Wisconsin Business Alumni group on LinkedIn 📍 Explore BOLD Circles near you 📅 Save the date: Talking Tech in the Twin Cities – June 26 📲 Follow us here for alumni news, events & stories 💬 Once a #BusinessBadger, always a Business Badger. We can’t wait to see what you do next. On, Wisconsin! 🔴🦡 #UWGrad #WSBAlumni #WSBNetwork #OnWisconsin #ForeverBadger

🎓 This weekend, we celebrate the Class of 2025—a community of bold thinkers, creative leaders, and changemakers.

Among them is grad Jack Ohly (BS `25), whose innovative spirit has already made waves.

🎙️ Jack’s All Good Things podcast was named one of @NPR’s Top 10 college podcasts in 2024, exploring the fascinating stories behind obsolete technologies.

🛠️ As the founder of @OhlyProps, Jack combined his engineering and arts background to create replica props for film and theater, earning multiple awards from WSB’s Bolz Center for Arts Administration.

🌟 His next stop? A special effects design internship with @waltdisneyimagineering in Orlando.

Jack exemplifies the creativity and drive that define UW-Madison graduates. We can’t wait to see what he builds next.

#OnWisconsin #UWGrad #NotableGrad #Entrepreneurship

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🎓 This weekend, we celebrate the Class of 2025—a community of bold thinkers, creative leaders, and changemakers. Among them is grad Jack Ohly (BS '25), whose innovative spirit has already made waves. 🎙️ Jack’s All Good Things podcast was named one of @NPR’s Top 10 college podcasts in 2024, exploring the fascinating stories behind obsolete technologies. 🛠️ As the founder of @OhlyProps, Jack combined his engineering and arts background to create replica props for film and theater, earning multiple awards from WSB’s Bolz Center for Arts Administration. 🌟 His next stop? A special effects design internship with @waltdisneyimagineering in Orlando. Jack exemplifies the creativity and drive that define UW-Madison graduates. We can’t wait to see what he builds next. #OnWisconsin #UWGrad #NotableGrad #Entrepreneurship