About Sik
Jong Sig “Sik” Chung is an Assistant Professor at the Wisconsin School of Business, joining through the RISE-AI initiative.
He studies how algorithm-driven technologies are reshaping the ways humans interact, collaborate, and learn. His work draws on large-scale digital trace data and natural language processing techniques to uncover patterns of interaction among developers on GitHub and users on Instagram.
He received his Ph.D. in Management from the University of Texas at Austin.
He studies how algorithm-driven technologies are reshaping the ways humans interact, collaborate, and learn. His work draws on large-scale digital trace data and natural language processing techniques to uncover patterns of interaction among developers on GitHub and users on Instagram.
He received his Ph.D. in Management from the University of Texas at Austin.
WSB Stories
- The New Minds of Business: WSB Welcomes 12 New Faculty Members - September 4, 2025
WSB Stories
The New Minds of Business: WSB Welcomes 12 New Faculty Members
Twelve new faculty members across seven departments will join the Wisconsin School of Business at the University of Wisconsin–Madison this fall, bringing research and teaching expertise to high-demand fields in…
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