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Trusted leaders to shape the future of business.

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Find your unique path in business

Customize your education. Find a program for every milestone you seek.

Undergraduate

12 majors + unparalleled career prep make you ready to take on anything.

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Specialized Master’s

Hands-on programs give you focused skills for your dream career.

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MBA

Full-time, flexible, and executive options to jumpstart your ambition.

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Do business differently. Find yourself out in front.

Be part of the next generation of business leaders.

Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest Values. Global Influence.

Forward-thinking academics at a world-renowned university.

9
best public undergraduate business program
—U.S. News & World Report, 2026
12
best public university
—U.S. News & World Report, 2024
17
full-time MBA program among public universities
—U.S. News & World Report, 2025
17
part-time MBA program among public universities
—U.S. News & World Report, 2025
7
public master’s in business analytics program in the U.S.
—QS World University Rankings, 2025
13
public executive MBA program
—The Economist, 2020

Where Can a Degree From Wisconsin Take You?

See how our recent grads are already making their mark.

Learn more about our grads

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

Red background with a white logo for the 125th anniversary of the Wisconsin School of Business

WSB at 125

The Wisconsin School of Business celebrates 125 years of relentless innovation and bold leadership.

Learn more about WSB's 125th anniversary

World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 50,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

There’s only five hours left of Day of the Badger! Have you made a gift yet?

We need 30 more gifts to unlock our $40,000 challenge gift. Give now to help WSB expand its portfolio of experiential learning opportunities, like job shadows, career treks, and case competitions! 💼

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Open post by wisconsinschoolofbusiness with ID 18389786545085324
There’s only five hours left of Day of the Badger! Have you made a gift yet? We need 30 more gifts to unlock our $40,000 challenge gift. Give now to help WSB expand its portfolio of experiential learning opportunities, like job shadows, career treks, and case competitions! 💼

Thanks to your generosity, we’ve unlocked the first $20,000 of the $40,000 challenge gift from our two anonymous donors. 🎉

But we still need 60 more gifts by 5 p.m. CDT to unlock the full challenge gift.

Give before Day of the Badger is over!

10 1
Open post by wisconsinschoolofbusiness with ID 17922638679315756
Thanks to your generosity, we’ve unlocked the first $20,000 of the $40,000 challenge gift from our two anonymous donors. 🎉 But we still need 60 more gifts by 5 p.m. CDT to unlock the full challenge gift. Give before Day of the Badger is over!