Skip to main content
Wisconsin School of Business at the University of Wisconsin–Madison
  • Undergraduate

    Undergraduate Program

    Become the next great business leader at the Wisconsin School of Business.
    • Check out the Undergraduate Program

    Majors & Careers

    Pursue your interests and passions with customized support from our career team.
    • View career paths
    • View majors
    • View certificates & badges

    Precollege

    • Precollege Programs
    • Business Emerging Leaders (BEL) Scholarship

    Online Programs

    • Marketing
    • Management
    • Human Resources

    Hire Our Students

    • Recruitment
  • Graduate

    Which Program is Right for Me?

    • Compare Graduate Programs

    MBA

    • Full-Time MBA
    • Professional MBA
    • Executive MBA
    • Compare MBA Programs

    Master's

    • Master of Accountancy
    • MS in Accounting & Business Analysis
    • MA in Arts & Creative Enterprise Leadership
    • MS in Business Analytics
    • MS in Finance, Investment & Banking
    • MS in Financial Economics
    • MS in Real Estate
    • MS in Supply Chain Management
    • Global Real Estate Master
    • Online MS in Data, Insights, & Analytics
    • Compare Master's Programs

    Certificates & Capstones

    • Graduate Certificates
    • Actuarial Science Capstone

    For Companies

    • Recruit and Hire
    • Sponsor a Consulting Project
    • Apply
  • Executive Education
  • Faculty & PhD

    Faculty & Research

    • Our Faculty
    • Academic Departments
    • Faculty Directory

    Doctoral

    • PhD Program

    Knowledge Centers

    Explore knowledge centers that provide a high-touch educational experience and make connections in specific fields of interest.
    • Visit our centers

    Meet faculty powering new business insights

    • Explore faculty and research
  • Alumni

    Alumni

    • Our Alumni
    • Give
    • Contact Us

    News & Publications

    • News
    • Update Magazine

    Get Involved

    • Attend an Event
    • Connect
    • Meet the Board
    • Nominate for Awards

    Recruit & Hire

    • Undergraduate
    • Graduate

    Alumni Spotlights

    See where alumni are making an impact with a unique set of skills and values.
    • View alumni profiles
  • News
  • About

    About

    • About Wisconsin School of Business
    • Grainger Hall
    • Multicultural Center
    • Life in Madison
    • School Leadership
    • Advisory Boards
    • Events
    • Give
    • Visit
    • Contact Us

    Initiatives & Values

    • AI@WSB
    • Inclusion
    • Entrepreneurship
    • Leadership
    • Wisconsin Naming Gift

    Trusted to Lead

    Wisconsin School of Business alumni chase the dreams that don’t come easy. They have the confidence to create the unexpected.
    • See why

Search

Popular Searches

  • Undergraduate Business Majors
  • Life in Madison
  • Entrepreneurship programs
  • Compare MBA programs
  • Faculty Expertise
  • MS in Business Analytics
  • Knowledge Centers
  • Specialized Master’s Programs
  • Undergraduate
    • Undergraduate Program – Bachelor of Business Administration
      • Undergraduate (BBA) Overview
      • Majors
        • Majors Overview
        • Accounting Major
        • Actuarial Science Major
        • Finance, Investment, and Banking Major
        • Information Systems Major
        • Management and Human Resources Major
        • Marketing Major
        • Operations and Technology Management Major
        • Real Estate Major
        • Risk Management and Insurance Major
        • Supply Chain Management Major
      • Admissions
        • Admissions Overview
        • High-School Student Admissions
        • Current UW-Madison Student Admissions
        • Transfer Student Admissions
        • Tuition & Aid
        • Class Profile
        • Admissions FAQs
      • Leadership
        • Leadership Opportunities
        • Business Badger Badges
        • Student Organizations
      • Student Success
        • Diversity, Equity & Inclusion
        • Academic Advising
        • Success Coaching
        • Tutoring
        • Scholarships
        • Learning Communities
        • Mental Health & Wellness
      • Study Abroad
        • Study Abroad Overview
        • Study Abroad FAQs
        • Study Abroad Events
        • Incoming Exchange Students
        • Contact Us
      • Careers
      • Connect
        • Events & Visits
        • Contact Us
        • Student Ambassadors
      • Apply
    • Precollege
      • Precollege Programs
      • Business Emerging Leaders (BEL) Scholarship Program
    • Online Programs
      • Marketing
      • Management
      • Human Resources
    • Certificates
      • Certificates Overview
      • Certificate in Business
      • Summer Certificate in Business Fundamentals
      • Entrepreneurship Certificate
      • Risk Management & Insurance Certificate
      • Accounting Fundamentals Certificate
      • Certificate in Accounting
      • International Business Certificate
      • Consulting Certificate
    • Recruit & Hire
  • Graduate
    • Compare Graduate Programs
    • MBA
      • Compare MBA Programs
      • Full-Time MBA
        • Full-Time MBA Overview
        • About the Program
          • Curriculum
          • Specializations
            • Specializations Overview
            • Applied Security Analysis
            • Corporate Finance & Investment Banking
            • Marketing
            • Strategic Human Resource Management
            • Real Estate
            • Risk Management & Insurance
            • Supply Chain Management
            • Technology Strategy & Product Management
        • Admissions
          • Requirements & Deadlines
          • Class Profile
          • Admissions FAQs
        • Tuition & Aid
        • Culture & Diversity
        • Careers
        • Connect
          • Events & Visits
          • Student Ambassadors
          • Webinars & Podcasts
        • Apply
      • Professional MBA
        • Professional MBA Overview
        • About the Program
          • Curriculum
          • Faculty
        • Admissions
          • Deadlines & Requirements
          • Class Profile
        • Tuition & Aid
        • Culture & Community
        • Careers
        • Connect
          • Events & Visits
          • Student Ambassadors
          • Webinars & Podcasts
        • Apply
      • Executive MBA
        • Executive MBA Overview
        • Curriculum
        • Admissions
          • Class Profile
        • Tuition & Aid
        • Culture & Diversity
        • Careers
        • Connect
          • Admissions Events
          • Webinars & Podcasts
        • Apply
      • Contact Us
    • Master's
      • Compare Master’s Programs
      • Master of Accountancy
        • Overview
        • Admissions
        • Tuition
        • Apply
      • MS in Accounting & Business Analysis
        • Program Overview
        • Curriculum
        • Admissions
          • Requirements & Deadlines
          • Class Profile
        • Tuition & Aid
        • Connect
          • Admissions Events
      • MA in Arts & Creative Enterprise Leadership
        • Program Overview
        • Curriculum
        • Admissions
          • Requirements & Deadlines
          • Class Profile
        • Tuition & Aid
        • Careers
        • Connect
          • Events & Visits
          • Student Ambassadors
        • Apply
      • MS in Business Analytics
        • Program Overview
        • Curriculum
        • Applied Consulting Capstone
        • Admissions
          • Requirements & Deadlines
          • Class Profile
        • Tuition & Aid
        • Careers
        • Connect
          • Events & Visits
          • Student Ambassadors
        • Apply
      • MS in Real Estate
        • Program Overview
        • Curriculum
        • Admissions
          • Requirements & Deadlines
          • Class Profile
        • Tuition & Aid
        • Careers
        • Connect
          • Events & Visits
          • Student Ambassadors
        • Apply
      • MS in Supply Chain Management
        • Program Overview
        • Curriculum
        • Admissions
          • Requirements & Deadlines
          • Class Profile
        • Tuition & Aid
        • Careers
        • Connect
          • Events & Visits
          • Student Ambassadors
        • Apply
      • MS in Finance, Investment, and Banking
        • Program Overview
        • Admissions
        • Curriculum
        • Careers
        • Apply
      • MS in Financial Economics
      • Global Real Estate Master
        • Overview
        • Curriculum
        • Admissions
        • Tuition
        • Careers
        • Apply
      • Online MS in Data, Insights, & Analytics
        • Overview
        • Curriculum
        • Admissions
          • Requirements & Deadlines
          • Class Profile
        • Events
        • Tuition
        • Webinars & Podcasts
      • Contact Us
    • Certificates & Capstone
      • Certificate in Business Analytics
      • Certificate in Business, Environment, and Social Responsibility
      • Certificate in Entrepreneurship
      • Certificate in Strategic Innovation: Organizations, Technology, and Society
      • Actuarial Science Capstone
    • Recruit & Hire Graduate Students
    • Sponsor a Consulting Project
  • Executive Education
  • Faculty & PhD
    • Faculty & Research
      • Our Faculty
      • Academic Departments
        • Accounting and Information Systems
          • Accounting and Information Systems Overview
          • Accounting & Information Systems Faculty
          • Featured Publications
          • Howard Carver Ethics and Professionalism Program
          • Contact Us
        • Finance, Investment, and Banking
          • Finance, Investment, and Banking Overview
          • Faculty
          • Featured Publications
          • Contact Us
        • Management and Human Resources
          • Management and Human Resources Overview
          • Faculty
          • Contact Us
        • Marketing
          • Marketing Overview
          • Faculty
          • Featured Publications
          • Contact Us
        • Operations and Information Management
          • Operations and Information Management Overview
          • Faculty
          • Featured Publications
          • Contact Us
        • Real Estate and Urban Land Economics
          • Real Estate and Urban Land Economics Overview
          • Faculty
          • Featured Publications
          • Contact Us
        • Risk and Insurance
          • Risk and Insurance Overview
          • Faculty
          • Featured Publications
          • Risk and Insurance Updates
          • Engagement Opportunities
          • Center of Actuarial Excellence
          • Actuarial Profession Awareness
          • Department Events
          • Contact Us
      • Named Chairs & Professorships
      • Faculty Editors
    • Doctoral
      • PhD Program Overview
      • Academics
        • General PhD Requirements & Resources
        • Areas of Study
          • Accounting and Information Systems
          • Finance (Business) & Economics—Joint Degree
          • Finance
          • Insurance Economics & Actuarial Analytics
          • Insurance (Business) & Economics—Joint Degree
          • Management and Human Resources
          • Marketing
          • Operations and Information Management
          • Real Estate & Economics—Joint Degree
          • Real Estate and Urban Land Economics
        • Diversity & Inclusion
      • Admissions
        • Requirements & Deadlines
        • Class Profile
        • FAQs
      • Funding
      • Student Placements
        • Current PhD Students
        • PhD Placements
      • Connect
        • Events & Visits
        • Contact Us
      • Apply
    • Knowledge Centers
      • Knowledge Centers Overview
      • Arthur Andersen Center for Financial Reporting and Control
        • Arthur Andersen Center Home
        • About
        • Contact Us
      • Bolz Center for Arts Administration
        • Bolz Center Home
        • Research
        • Bolz Center Blog
        • Alumni
        • Events
        • Advisory Board
        • Support Us
        • Contact Us
      • Erdman Center for Operations and Technology Management
        • Erdman Center Home
        • About
        • Applied Learning
        • Advisory Board
        • Contact Us
      • Grainger Center for Supply Chain Management
        • Grainger Center Home
        • Alumni
        • Advisory Boards
        • Contact Us
        • News
      • Hawk Center for Investment Analysis
        • Hawk Center Home
        • About
        • Alumni
        • Events
        • Advisory Board
        • Contact Us
      • James A. Graaskamp Center for Real Estate
        • Graaskamp Center Home
        • About
        • News
        • Alumni
        • Events
        • Advisory Board
        • Contact Us
      • Marketing Leadership Institute
        • Marketing Leadership Institute Home
        • About
        • Corporate Engagement
        • Current Partners
        • Events
        • Marketing Leaders’ Blog
        • Contact Us
      • Nicholas Center for Corporate Finance & Investment Banking
        • Nicholas Center Home
        • Blog
        • Alumni
        • Events
        • Advisory Board
        • Contact Us
      • Puelicher Center for Banking Education
        • Puelicher Center Home
        • About
        • Alumni
        • Contact Us
      • Robert Beyer Center for Managerial Accounting & Control
        • Robert Beyer Center Home
      • Strategic Human Resource Management Center
        • Strategic Human Resource Center Home
        • Blog
        • Corporate Engagement
        • Events
        • Contact Us
      • Weinert Center for Entrepreneurship
        • Weinert Center Home
        • About
        • Resources
          • Weinert Resources
          • Business and Entrepreneurship Clinic
          • Women’s Entrepreneurship Network
          • Undergraduate Entrepreneurship Courses
          • Graduate Entrepreneurship Courses
        • Blog
        • Alumni
        • Events
        • Applied Learning
          • Weinert Applied Learning
          • MBA Fellowship
          • WAVE Practicum
        • Advisory Board
        • Contact Us
  • Alumni
    • Alumni Overview
    • Events
    • Connect
    • Meet the Board
    • Nominate for Awards
    • News
    • Update Magazine
    • Alumni Spotlights
    • Contact Us
  • News
  • About
    • About Wisconsin School of Business
    • Initiatives
      • AI@WSB
      • Inclusion
      • Entrepreneurship
      • Leadership
    • Grainger Hall
      • Overview
      • Multicultural Center
    • Life in Madison
    • School Leadership
      • School Leadership Team
      • Dean Vallabh Sambamurthy
    • Events
      • Event Services
    • Advisory Boards
    • Connect
      • Give
      • Contact Us
      • Visit
Homepage Directory Alyssa Gosbee stang
Alyssa Gosbee Stang

Alyssa Gosbee stang

Senior Lecturer | Marketing
gosbeestang@wisc.edu
4277 Grainger Hall

Meet More Marketing Faculty

Aziza Jones

Aziza Jones

Assistant Professor
View profile
Kristen Branch

Kristin Branch

Distinguished Lecturer
View profile
Cheng He

Cheng He

Assistant Professor
View profile
Ishita Chakraborty

Ishita Chakraborty

Assistant Professor
View profile
Previous faculty
Next faculty
View more marketing faculty
Wisconsin School of Buisness logo
Wisconsin School of Business
Grainger Hall
975 University Avenue
Madison, WI 53706
+1 608-262-1550
Contact Us
Navigate
  • Undergraduate
  • Graduate
  • Faculty
  • Executive Education
  • Alumni
  • News
  • About
  • Faculty & Staff Resources
Apply
  • Follow us on Facebook
  • Follow us on LinkedIn
  • Follow us on X (Twitter)
  • See us on Instagram
University of Wisconsin–Madison
Privacy Notice | Contact the Web Team
© 2025 Board of Regents of the University of Wisconsin Systems