INFO SESSION: UW Global Experience in Marketing: Vietnam
Tuesday, April 7 | 12:15pm – 1:00pm
Come learn about UW Global Experience in Marketing: Vietnam, a short-term study abroad program for Winter 2026-2027!
Highlights:
Application Timeline: Applications are now open – apply by April 15 for priority consideration
Program Leader: Kristin Branch (kristin.branch@wisc.edu), Distinguished Lecturer in Marketing
Description: This program will be an immersion into the unique business culture and marketing industry of Vietnam.
Topics will include Vietnam’s political, social and cultural environment; market and consumer research and entry opportunities; the investment climate; challenges of doing business in an emerging economy.
Students will experience a mix of academic and cultural activities, such as company visits, guest speakers, city tours, and more – see the program page for examples.
Registration link coming soon!