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2022 Wisconsin Real Estate and Economic Outlook Conference

Thursday, October 6 | 8:30am 3:00pm

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Conference Overview

Demographic transformations, geopolitical disruptions, housing shortages, technology innovations, uncertainty in the financial markets, and climate change — these are just a few of the trends that are accelerating as the world adapts to new realities.  Which trends will have the greatest impact on housing and real estate and what major forces have pushed these industries toward this moment? Are the underlying economic conditions favorable for housing and real estate? Most importantly, what practices, policies and solutions can the housing and real estate industries adopt in order to thrive in the face of these complex challenges?

Our expert presenters and panelists from industry, government and academia will address these questions and examine the dynamics of the evolution of these key trends impacting housing and real estate. You’ll hear thoughtful insights, analysis and solutions so you and your organization can be better prepared to successfully adapt now and in the future.

What will you learn?

  • The Economic Outlook and Housing Trends for 2023 and Beyond: Learn about the latest cutting-edge macroeconomic and housing outlook, including forecasts and expert analysis on housing prices, interest rates, inflation, affordability and supply from Sam Khatar, Chief Economics of Freddie Mac.
      
  • Demographic Trends That are Transforming Housing and Real Estate: Hear cutting-edge U.S. demographic and population migration trends from Christian Beaudoin, Chief Economist at JLL, and learn how the immigration trends and population migration, such as moves to and from the South and West, are changing the housing industry and shaping the nation.
     
  • Real Estate and Climate Change – Impacts and Solutions for a Warmer Climate: Learn about the impact of climate change on Wisconsin and on land use and housing in the U.S. Presenters will also discuss climate solutions that are currently being implemented in buildings and communities to create a healthier, more equitable future. You’ll also learn how the home insurance industry is creating new solutions and services in response to climate change.

  • Technology and Data Trends Driving Innovation in Housing and Real Estate: Discuss how the innovative use of data and technology are transforming the housing and real estate industries, including artificial intelligence (AI), blockchain, cryptocurrency, virtual reality (VR), advanced analytics and emerging technologies.

Connect and Learn! Join us and you’ll have the opportunity to network with a diverse and passionate group of 150+ housing, banking, real estate, government and non-profit professionals to share ideas and best practices.


Keynote Presenters

Sam Khatar

Sam Khatar

Vice President, Chief Economist and Head of Economic and Housing Research Division, Freddie Mac

Keynote 1: The Macroeconomic and Housing Outlook for 2023 and Beyond

Sam Khatar is responsible for research, analysis and forecasts of the macroeconomy, with a special focus on housing and mortgage markets. As a compelling spokesperson with a unique ability to translate complicated subjects, he is regularly quoted in national, local and real estate trade media outlets.

Christian Beaudoin

Christian Beaudoin

Director of Research and Strategy, JLL

Keynote 2: Future Trends Impacting the Real Estate and Housing Industries

Christian Beaudoin drives industry-leading research and analysis on economics, real estate development, and market conditions. He has contributed to several publications on real estate strategy and trends. He advises many of the world’s largest organizations across multiple industries – including banking, consumer products, high-tech and government – on real estate strategy and development.

Presenters and Moderators

Natalie Erdman

Former Executive Director, Community Development Authority of the City of Madison

Anna Haines

PhD; Professor, Natural Resource Planning Director, Center for Land Use Education and Wisconsin Center for Environmental Education, University of Wisconsin-Stevens Point

Connor Jenson

Energy Engineer, Slipstream

Jennifer Robinson

Global Government Strategic Advisor, SAS

Dan Weisman

Director of Emerging Technology – Strategic Business, Innovation & Technology, National Association of REALTORS®

Ben Wright

Senior Vice President, Chief Underwriting Officer, Homesite (a subsidiary of American Family Insurance)

Agenda

8:30 – 9:00 a.m.Continental Breakfast and Registration
9:00 – 9:10 a.m.Welcome and Introductions:
Mark Eppli, Director, Graaskamp Center
9:10 – 10:00 a.m.Keynote: Macroeconomy and Housing Outlook
Sam Khatar,
Vice President, Chief Economist, Freddie MacResearch
10:00 – 11:15 a.m.Panel 1: Technology and Data Trends Driving Innovation in Housing and Real Estate
Are you curious about which technology and data trends will impact the housing and real estate industries now and in the future?  Our panel of innovators and data geeks discuss the use of data and technology in the housing and real estate industries including artificial intelligence (AI), blockchain, cryptocurrency, virtual reality (VR), advanced analytics and emerging technologies.

Moderator:  Natalie Erdman, Executive Director, Community Development Authority of the City of Madison

Panelists:
Jennifer Robinson, Global Government Strategic Advisor, SAS
Dan Weisman, Director of Emerging Technology – Strategic Business, Innovation & Technology, National Association of REALTORS® 
David Sliwicki, EVP, Market Management, Second Avenue
11:15 – 11:30 a.m.Networking Break 
11:30 a.m. – 12:30 p.m.Keynote:  Demographic Trends That are Transforming Housing and Real Estate
Christian Beaudoin
, Director of Research and Strategy, JLL
12:30 – 1:20 pmLunch
1:30 – 2:45 p.m.Panel 2: Real Estate and Climate Change: Impacts and Solutions for a Warmer Climate
Higher temperatures from climate change have led to more extreme weather systems and an increase in large-scale incidents, from massive hurricanes to wildfires, from gale-force storms to flooding. How is climate change forcing evolution within the housing, real estate and insurance industries? What is the direct impact on Wisconsin? Our expert panelists will answer these questions and more during this thought-provoking panel.

Moderator:  Anna Haines, PhD; Professor, Natural Resource Planning Director, Center for Land Use Education and Wisconsin Center for Environmental Education, University of Wisconsin-Stevens Point

Panelists:

Ben Wright, Senior Vice President, Chief Underwriting Officer, Homesite (a subsidiary of American Family Insurance)
Connor Jenson, Technical Director, Slipstream
2:45 – 3:00 p.m.Wrap-up and Adjourn
Mark Eppli, Director, Graaskamp Center
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Four Ways to Register

  1. Call: 1-800-348-8964 or 608-262-2451
  2. Register online>
  3. FAX: 1-800-741-7416
  4. Mail completed registration form to:
    The Pyle Center
    Registration Office
    702 Langdon Street
    Madison, WI 53706-1487

Registration fee
$125
for government/non-profit and WREAA attendees
$165 for corporate attendees

The conference fee includes conference materials, continental breakfast, lunch, and refreshments. The program includes two keynotes and two panels. 

We are grateful for the support of our conference sponsors whose contributions help to keep registration fees low, allowing non-profit and government professionals to attend this important forum.

Registration Deadline: Friday, September 30, 2022. After September 30, please call 608-265-2032 for availability.

Cancellation Policy: Cancellations made before Friday, September 30, will receive a full refund; those made on or after September are subject to the full registration fee. Substitutions may be made at any time.

Questions: If you have any questions, please contact Lee Gottschalk at lee.gottschalk@wisc.edu or 608-265-2032. If you have a disability and desire accommodations, please advise us when you register. Requests will be kept confidential.

Thank You to Our Conference Sponsors and Partners

In-Kind Sponsors

Location and Lodging

Fluno Center
601 University Avenue
Madison, WI 53708
608-441-7117 
887-773-5866

Hotel accommodations

A block of rooms is reserved at the Fluno Center at $131 per night for the evening of October 5. Contact the Fluno Center directly at 608-441-7117 or 887-773-5866 to reserve your room. Be sure to mention that you are attending the Wisconsin Real Estate and Economic Outlook Conference. 

Parking, Travel and Directions

A 290-stall parking facility (Lot 83) is conveniently located beneath the Fluno located at 314 N Frances St, Madison. The rate is $15 per day. We encourage you to arrive early the day of the conference, as there will be only one parking lot attendant on duty. There are also several public lots nearby. View additional information on getting to the Fluno Center by plane, car, or bus.

Sponsorship Opportunities

If you are interested in becoming a sponsor, please complete this form and return it to us by Monday, September 26, 2022. Sponsorship payments may also be made online, using this secure link. (Select Wisconsin Real Estate & Economic Outlook Conference for the Conference/Event Name, and enter 01 for the Reservation Number in the payment form.)  You will receive complimentary registrations for the conference, as well as extensive brand outreach for your company through our social media channels, website and recognition at the conference.

Why should you join us as a sponsor?

  • Visibility and Exposure:  Build valuable name recognition for your company by supporting a high-profile conference on critical real estate, housing, and community development issues. Your organization will receive extensive brand outreach throughout the conference marketing campaign -online and in the printed materials via multiple media outlets. 
  • Direct Access to the Wisconsin Housing, Real Estate and Banking Community:  Network with a wide variety of professionals and policymakers interested in the issues and opportunities presented by the real estate and housing markets. Attendees include real estate and finance professionals, non-profit groups, government and service agencies, and developers. We expect a capacity crowd at 150 professionals. 
  • Inspiring Knowledge and Expertise for You and Your Clients:  Invest in your community and support critical housing and economic development issues by helping us keep the registration fee low so non-profit and government professionals can afford to attend this important forum. 
  • Competitive Edge: Take advantage of a unique opportunity to broaden your competitive edge by improving your company’s image, prestige, and credibility by supporting a world-class conference and the University of Wisconsin-Madison Graaskamp Center for Real Estate, the global leader in real estate education.

Sponsorship Levels

  • General sponsorship levels: 
    – Platinum:  $5,000
    – Gold: $2,500
    – Silver: $1,000
    – Bronze: $500

    Non-profit sponsorship options are available.
  • Event Sponsor Options:
    Continental breakfast: $1,000
    Refreshment breaks (2): $500
    Luncheon: $1,500

If you have questions, please contact Lee Gottschalk at 608-250-6401 or lee.gottschalk@wisc.edu.

601 University Avenue
Madison, WI 53715 United States
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(877) 773-5866
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