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Alumni in Action

Business Casual Will Help Keep Alumni in the Loop

By Wisconsin School of Business

September 17, 2019

One of the best parts of being a Business Badger is the lifelong connection created among alumni and with the Wisconsin School of Business. WSB alumni say they want to keep that connection strong, and now a new email newsletter called Business Casual will bring that network right to their inbox.

Every other month, Business Casual will provide an informal and informative digest of news and features. With a quick glance through Business Casual, alumni and friends can stay informed about WSB and receive career-enhancing insights. Look for the first newsletter on September 23.

The Alumni Relations team created Business Casual based on alumni feedback that expressed a desire to stay up to date about the School while continuing to learn from it, too. With help from our Alumni Voice Panel, the AR team tested a multitude of options to find out what the Business Badger community wants to know most and how it wanted that information delivered.

Each issue of Business Casual will feature:

The Briefing: A quick glance at news about the School, faculty, or alumni.

Back to School: Insight into a trend or topic relevant to the Business Badger community.

Tip Sheet: Fun nuggets of information ranging from what to do in a city Business Badgers love to insights for professional growth.

Alumni Opportunities: Find out about WSB events throughout the U.S.

Update magazine will still be published twice a year, but Business Casual will offer a quick glance at even more of what’s going on with the WSB community as well as providing news you can use.

Alumni Relations is excited to share Business Casual and to offer alumni and friends another way to stay connected with the Business Badger Community.