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Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Top right: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Bottom: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II
Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Bottom left: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Right: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II
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Creative Destruction Lab-Wisconsin: Changing Lives, Fostering Venture Growth
UW–Madison’s Tech Exploration Lab Attracts Partnership With Google, Mentors from SalesForce, Nike, and More
Ask an Expert: Can Tax Cuts or Incentives Have Unintended Consequences for Small Businesses?
📢 Big news! The Wisconsin School of Business is excited to present the Spring/Summer 2026 issue of Update magazine.
Dive into this issue for stories of innovation, leadership, and community impact from our incredible #BusinessBadgers. You`ll read about:
🌟 Our 2026 8 to Watch alumni, including Ricardo Vargas (pictured here!), who`s empowering the next generation of leaders at @Shipt
🏠 Research from WSB’s Benjamin Collier on the rising cost of home insurance amid a changing climate
🏐 WSB alum and former @badgervb player @ahickey4, who’s leveraging her analytics degree on and off the court
💡 A bold vision for entrepreneurial thinking at UW–Madison championed by WSB’s Maia Donohue
🍫 Steve Voskuil, who leads with passion for product and people in his sweet role of CFO at The @hersheycompany
🤝 A conversation with WSB’s Bennett Cole on how the school is partnering with companies across Wisconsin
Read the issue online now by following the link in our bio!
#WSBUpdate #8ToWatch #Leadership #Innovation
High school students from across the Midwest participated in WSB Precollege Programs’ “Her View, Her Voice: Exploring Business” at Union South. This workshop empowered participants to explore the unique perspectives, strengths, and leadership skills that women bring to the business world through engaging conversations with panelists Dr. Aziza Jones, Dr. Joanna Wangerin, and Wisconsin School of Business alumna Monica Murphy.
Students engaged in a career pathways exploration led by Career Program Manager Shawn Johnson, where they gained valuable insight on how understanding personal strengths can help pave their future careers. They also learned about the importance of community, leadership, and professional development opportunities through involvement in organizations such as Women in Finance & Accounting, Women Impacting Supply Chain Excellence, Women in Business Technology, Women in Real Estate, and Women in Business.
Learn more about WSB Precollege Programs by visiting business.wisc.edu/precollege
We are thrilled to share that Jirs Meuris, associate professor of Management and Human Resources, has been recognized in @poetsandquants Best 40 Under 40 Graduate Business Professors list for 2026!
Meuris, the V. Duane Rath Professor, centers his research on the impact work practices have on organizations and society at large. His thought leadership has been widely recognized, with features in The Atlantic, Washington Post, Wall Street Journal, Bloomberg, and more.
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