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Top left: Laomani Sisongkham (BBA ’25) and Ayo Kolawole (BBA ’25), right, pose in front of Multicultural Spotlight Wall Unveiling. Bottom Left: Kathyrn Kvas (BBA ’16) talks to students at the Pre-College Girls Exploring Business. Right: Associate Dean Page Moreau addresses the audience at AI Day.
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WSB Faculty Share Their Expertise During 2024 Business Writer in Residence Week
The New Minds of Business: With Future-Focused Outlooks, WSB Welcomes 8 New Faculty Members
New Campaign From the Wisconsin School of Business Showcases the Next Generation of Business Leaders
Wisconsin Investment Banking Case Competition Puts Undergraduate Students in the Driver’s Seat
New Fintech Course Will Prepare WSB Students To Navigate the Digital Asset Marketplace
Merging Art and Finance, WSB’s Brad Chandler Demystifies NFTs During Latest UW Now Livestream
🎓 From the NFL to Varsity Hall: Maema Njongmeta (MS ’25) shares a message of purpose, perseverance, and possibility.
Before making his way one final time to Camp Randall last Saturday, Maema Njongmeta—Cincinnati @bengals linebacker and proud WSB grad—delivered a powerful speech to fellow graduates and their families.
His message? Success isn’t about titles. It’s about purpose.
“I can talk about my occupation, but I’d rather talk about my vocation. To me, that’s service and leadership.”
Maema’s journey—from undergrad at @uwmadison to the @nfl to managing a $7M student-led portfolio as a WSB master`s student—reflects the courage and commitment we’re proud to see in every WSB grad.
👏 Special thanks to Delaney Egan, assistant director of student services, for helping guide the day and Maema’s powerful remarks.
“Now the question is—who will you be?”
🔗 Read more at the link in bio!
#WisconsinMasters #Leadership #Service #Excellence #UWGrad #BusinessBadgers
That’s a wrap on the 2nd annual AI Symposium on Marketing at the Wisconsin School of Business—and what an incredible few days it was! 🌟
From May 14–16, we welcomed leading researchers and industry experts to Madison for deep conversations around the future of AI in marketing. 💡
Topics ranged from generative AI and human-AI collaboration to algorithmic fairness and cutting-edge applications in image, video, and language data.
Highlights included:
• Welcome remarks from WSB’s own Matthew Seitz and Dean Vallabh Sambamurthy
• Keynotes from K. Sudhir (Yale University) and Saqib Mustafa (MBA ‘07) (Anthropic)
• Groundbreaking research from institutions across the globe including NYU Stern School of Business, Stanford University, The Wharton School, and more!
• Lively Q&As, networking receptions, and a full house of curious minds
This symposium showcased the best of academic and industry collaboration—exploring how AI is reshaping marketing strategy, research, and education.
#AI #Marketing #AIMarketing #GenerativeAI #BusinessInnovation
What if your outfit could change not just how others see you, but how you see yourself?
Anyi Ma, assistant professor at the Wisconsin School of Business, explores how clothing influences identity, confidence, and control, especially in the workplace.
From gender expectations to taking charge at work, our clothes can quietly shape the way we navigate professional spaces. 👗💼
🔗 Read more in our bio!
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