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Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Top right: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Bottom: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II
Top left: Students in Katie Krueger’s Marketing 355 class dive into the data and design behind sustainability-driven ad campaigns. Bottom left: Halle Sterling of Berkshire Partners and Tom Dircks (BBA ’21), of One Rock Capital, lead a discussion on “Breaking into the Private Equity Job Market” at the WSB Private Capital Conference. Right: Madison Deputy Mayor reviews student projects during the Real Estate 430/720 poster session. Photo Credit: Paul L. Newby II
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Wisconsin School of Business Programs Prominent in 2026 U.S. News & World Report Rankings
WSB’s ‘Mission MBA’ Sets New Standard for Experiential, AI-Driven Business Learning
The Key to a Successful Business Career? Defining Your Legacy at the Start
Mission-Oriented Leadership: The Benefits, the Challenges, and the Questions to Ask
Just days after her graduation from the Wisconsin School of Business, Elle Mannion (BBA ’18) launched her career at NPR—and hasn’t looked back. Working on the music beat, Mannion now produces Tiny Desk concerts with artists like Faye Webster, Waxahatchee, and MJ Lenderman. She also organizes the annual Tiny Desk Contest, which she describes as a nationwide search for the next great undiscovered artist.
The Wisconsin School of Business is launching a redesigned Full-Time MBA in fall 2027! 🚀
Here is what’s new: ✨ AI Integration: Two years of hands-on experience applying AI tools to real business challenges across the curriculum, including three new classes. ✨ 12 career pathways: Tailor your degree to your exact ambition. ✨ Applied learning: Real-world consulting projects and required experiential learning courses with industry partners starting on day one. ✨ 3:1 career support: A dedicated team (pathway advisor, career coach, and employer engagement manager) for every single student. ✨ Proven value: Ranked top ten for value among U.S. MBA programs (Financial Times, 2026).
Learn more by following the link in our bio!
At medical diagnostics leader QuidelOrtho, Kim Woodbury (MBA ’23) turns strategy into action. 🚀
See how this 8 to Watch alum channels her deep expertise in operations and project management to spearhead complex ventures—like a multimillion-dollar management initiative to scale the manufacturing process, enhance product placement, and expand the company’s network.
The professional MBA alum also returned to WSB two years after graduation to pursue the program`s Global Business Badge. 🌍
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