Skip to main content

School News

WSB Welcomes New Business Badgers

By Wisconsin School of Business | Photography by Paul L. Newby II

September 10, 2021

The Wisconsin School of Business at the University of Wisconsin–Madison celebrated its incoming undergraduate students with a special induction event held in Grainger Hall on Friday, September 3.

Students were welcomed by Vallabh “Samba” Sambamurthy, WSB’s Albert O. Nicholas Dean, as well as Jim Franzone, assistant dean of the undergraduate program, and Aishvi Shah (BBA ‘22), president of the Undergraduate Business Council.

This fall’s first-year class is the largest WSB has ever had. A growing percentage of new students are accepted through the direct admit process, which allows high school students to apply to WSB’s undergraduate program as part of their application to UW–Madison. As the undergraduate program continues to grow, so does the diversity of the student body: 26% of this year’s direct-admit students are from underrepresented populations—up from 8% just five years ago.

Below are photos from the welcome event:

Dean Sambamurthy speaks to students in Grainger Hall’s West Atrium.
New Business Badgers share their excitement as they officially become WSB students.
WSB’s Jim Franzone previews the exciting journey that lies ahead for new Business Badgers.  
Dean Sambamurthy encourages students as they begin their time at WSB.
Aishvi Shah (BBA ‘22) of the Undergraduate Business Council welcomes her new student peers.
Dean Sambamurthy and new Business Badgers show their Wisconsin spirit.


Tags: