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WSB Stories
WSB Stories
‘Shop and Ship Early:’ Faculty Experts Weigh In on How the Supply Chain Will Impact Holiday Shopping
Tariffs, artificial intelligence, and delayed deliveries are shaping up to make this holiday season among the most complex yet for retailers and the supply chain. Wisconsin School of Business faculty…
Supply Chain’s Link to Marketing is the Key to Post-COVID Business
Supply chains and marketing campaigns depend on each other. If a marketing organization within a company pushes a demand for a product, that product better be able to reach customers…