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Top left: Laomani Sisongkham (BBA ’25) and Ayo Kolawole (BBA ’25), right, pose in front of Multicultural Spotlight Wall Unveiling. Bottom Left: Kathyrn Kvas (BBA ’16) talks to students at the Pre-College Girls Exploring Business. Right: Associate Dean Page Moreau addresses the audience at AI Day.
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What Do Our Clothes Communicate to Others? More Than We Might Think.

Recognition That Works: Assistant Professor Ewelina Forker Shares Strategies That Boost Engagement and Retention


Assistant Professor Anyi Ma’s Research Featured in Harvard Business Review

Tenant Eviction Bans May Have Increased Racial Discrimination During the COVID-19 Pandemic

WSB’s Lu Han Shares Research Expertise: ‘Working in the Real Estate Market Is a Way for Me to Contribute’

Assistant Professor Stav Atir’s Research Featured in Harvard Business Review

Ask an Expert: Can Tax Cuts or Incentives Have Unintended Consequences for Small Businesses?

Large Language Models Perform as Strong Collaborators, Insight Generators, in AI-Human Hybrid Marketing Research Study
Ever wondered what happens when students, industry experts, and cutting-edge tech come together in one space? At UW–Madison’s Tech Exploration Lab, innovation isn’t just a buzzword, it’s the everyday reality. From AI to wearable tech, students are tackling real-world challenges and building the future.
Curious how? Tap the link in bio to read how this one-of-a-kind lab is shaping the next generation of changemakers.

We’re proud to support Earth Fest, a weeklong celebration of sustainability and our
shared home — our planet! 🌍
Hosted by @nelsoninstitute and @sustainuw, Earth Fest brings together students,
experts, and the campus community to take action for a better future.
Explore the lineup of events, hands-on activities, and inspiring discussions at
earthfest.wisc.edu or click the link in our bio!
📅 When: April 21-29
📍 Where: Across campus
🌱 What: A multiday celebration of sustainability with 50+ events (and counting!) hosted by:
· 14+ student groups
· 30+ departments, units, and divisions
· 7 schools and colleges

In February, nearly 50 Wisconsin School of Business alumni and friends gathered at The Battery in San Francisco for "WSB in the Bay Area: A Conversation on Innovation, Starting Up, and Starting Over." The event featured a panel of esteemed leaders and entrepreneurs who shared their journeys of innovation and learning through failure. During the program, Dean Vallabh “Samba” Sambamurthy presented alum and venture capitalist Sean Jacobsohn (BBA ’94) with the WSB Impact Award, recognizing his dedicated service to the school. Attendees enjoyed the opportunity to learn, network, and celebrate with fellow Bay Area Badgers.

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