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2021 Report to Investors

Campaign Impact at WSB

: All Ways Forward logo

In 2013, the University of Wisconsin–Madison launched its most ambitious fundraising campaign to date. What began as an effort to advance the boundaries of what’s possible through the university’s dedication to teaching, research, and outreach exceeded even the most optimistic expectations—culminating in a historic philanthropic campaign.

Thanks to the dedicated support of alumni and friends during the All Ways Forward campaign, the Wisconsin School of Business enhanced its reputation as a world-class business school that prepares trusted leaders to drive innovation, creativity, and impact.

$282,035,197
raised in total
67M
faculty support
25M
diversity, equity, and inclusion efforts
45M
scholarships
72M
estate gifts
11M
facility investments in Grainger Hall
41M
unrestricted giving

WSB Campaign Steering Committee

The success of the All Ways Forward campaign would not have been possible without WSB’s campaign steering committee and the many volunteers helping connect with Business Badgers around the world.

Cynthia Ihlenfeld
Cynthia A. Ihlenfeld | co-chair

John Oros
John J. Oros | co-chair

David S. Archie
Andrew K. Boszhardt Jr.
Curt S. Culver
Jon D. Hammes
Jill S. Hatton
Ted D. Kellner
Paul A. Leff

Michael E. Lehman
Peter A. Leidel
Melinda J. Mount
John Neis
Robert B. Pollock
Thomas D. Stevens
Thomas M. Tefft


13,766
donors who made a gift to the WSB campaign
4,950
Campaign Champions who have contributed $1,000 or more
6,003
first-time donors to WSB during the campaign