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Wisconsin School of Business | Trusted to Lead When There is No Blueprint | UW–Madison

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Midwest Values. Global Influence.

Forward-thinking academics at a world-renowned university.

9
best public undergraduate business program
— U.S. News & World Report, 2026
12
best public university
— U.S. News & World Report, 2024
17
full-time MBA program among public universities
— U.S. News & World Report, 2025
17
part-time MBA program among public universities
— U.S. News & World Report, 2025
7
public master’s in business analytics program in the U.S.
— QS World University Rankings, 2025
13
public executive MBA program
— The Economist, 2020

Where Can a Degree From Wisconsin Take You?

See how our recent grads are already making their mark.

Learn more about our grads

Accelerating business impact through human-AI partnership

Learn about our AI Hub

A new kind of leader through entrepreneurship and innovation

See our big ideas
From top left corner to bottom right corner: Shasparay Irvin, Charlie Forbes, Yueran Zhao, CJ Wilderson, Riyana Chawla, Olivia Asare, Simone Blint-Bruni, and Avi Gomez

There’s No One Path Into Business

Our students are pursuing visions of a healthier, more sustainable, and more equitable world. Trusted to lead, they’re broadening the scope of what’s possible in business.

See their stories

Red background with a white logo for the 125th anniversary of the Wisconsin School of Business

WSB at 125

Join the Wisconsin School of Business’ 125th anniversary celebration to honor the school’s enduring legacy.

Join the festivities

World-Class Faculty Powering New Business Insights

Chia-Jung Tsay studies psychological forces that affect decision-making. She explores the roles of perception, expertise, and biases.

Bob Batt investigates how to improve service operations in emergency departments. With an engineering background and business lens, he works to create a better patient experience.

Aziza Jones (BBA ’13) researches how marketing can be used as platform for progress. Her work is at the intersection of branding, community, privacy, and decision-making.

Stav Atir studies how people evaluate—and misevaluate—their own expertise, as well as how these evaluations impact decision-making.

Fabio Gaertner researches how tax policy can be leveraged to move financial systems forward.

Chris Timmins seeks ways to help society achieve greater environmental justice. He works in areas including urban and environmental economics, industrial organization, and development.

View more faculty expertise

See why more than 50,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

See why more than 45,000 alumni chose Madison as an incubator for their business careers.

Explore Madison

Catch up with students, faculty, and alumni

@wisconsinschoolofbusiness

Since 1900, WSB has led the way in business education, constantly evolving to stay relevant and competitive in the ever-changing business landscape. As we enter a new era of AI-driven leadership, we`re strengthening our mission to keep #BusinessBadgers on the forefront of their industries.

By supporting WSB`s 125th anniversary campaign now until December 7, you`ll catalyze curriculum enhancements and experiential learning opportunities that prioritize AI and other emerging tech. Here are some recent investments that are already preparing students to lead:

✨ WSB`s AI Hub for Business, a centralized resource for practical knowledge, industry connections, and academic expertise involving artificial intelligence
🎙️ UNsupervised: AI in Business, a podcast series where professors from different departments discuss how AI is impacting their field
👥 RISE-AI, a campus-wide initiative to upskill AI knowledge and familiarity on the research side by hiring new faculty members

With your support, WSB can create even more opportunities that meet the moment of rapidly changing technology—and keep students on top. Give by December 7! Click the link in our bio.

#WSB125

7 0
Open post by wisconsinschoolofbusiness with ID 18062715950539687
Since 1900, WSB has led the way in business education, constantly evolving to stay relevant and competitive in the ever-changing business landscape. As we enter a new era of AI-driven leadership, we're strengthening our mission to keep #BusinessBadgers on the forefront of their industries. By supporting WSB's 125th anniversary campaign now until December 7, you'll catalyze curriculum enhancements and experiential learning opportunities that prioritize AI and other emerging tech. Here are some recent investments that are already preparing students to lead: ✨ WSB's AI Hub for Business, a centralized resource for practical knowledge, industry connections, and academic expertise involving artificial intelligence 🎙️ UNsupervised: AI in Business, a podcast series where professors from different departments discuss how AI is impacting their field 👥 RISE-AI, a campus-wide initiative to upskill AI knowledge and familiarity on the research side by hiring new faculty members With your support, WSB can create even more opportunities that meet the moment of rapidly changing technology—and keep students on top. Give by December 7! Click the link in our bio. #WSB125

A special thank you to everyone who has already supported WSB’s 125th anniversary campaign. Your gift will allow us to expand and enhance our investments in emerging tech, industry partnerships, and experiential learning—helping our students become the transformational change makers of tomorrow.

Haven`t made your gift yet? There`s still time! Vallabh "Samba" Sambamurthy, WSB`s Albert O. Nicholas Dean, will make a $2,500 gift to our campaign once we reach 125 donors!

Give by December 7 via the link in our bio.

#WSB125

12 0
Open post by wisconsinschoolofbusiness with ID 18087355852987322
A special thank you to everyone who has already supported WSB’s 125th anniversary campaign. Your gift will allow us to expand and enhance our investments in emerging tech, industry partnerships, and experiential learning—helping our students become the transformational change makers of tomorrow. Haven't made your gift yet? There's still time! Vallabh "Samba" Sambamurthy, WSB's Albert O. Nicholas Dean, will make a $2,500 gift to our campaign once we reach 125 donors! Give by December 7 via the link in our bio. #WSB125

We`re celebrating WSB`s 125th anniversary and you`re invited to join in on the fun! 🎉

Here`s how you can get involved and showcase your WSB pride:

🌎 Raise a glass during WSB`s Global Toast on 12/5. RSVP today for a toast near you! https://business.wisc.edu/event/125-global-toast/

📷 Take a photo in your best Badger gear and post to social media using our hashtag #WSB125

🚀 Support the next generation of business leaders by making a gift to WSB`s 125th anniversary campaign. Give now! Click the link in our bio.

#WSB125

13 0
Open post by wisconsinschoolofbusiness with ID 18055648046662590
We're celebrating WSB's 125th anniversary and you're invited to join in on the fun! 🎉 Here's how you can get involved and showcase your WSB pride: 🌎 Raise a glass during WSB's Global Toast on 12/5. RSVP today for a toast near you! https://business.wisc.edu/event/125-global-toast/ 📷 Take a photo in your best Badger gear and post to social media using our hashtag #WSB125 🚀 Support the next generation of business leaders by making a gift to WSB's 125th anniversary campaign. Give now! Click the link in our bio. #WSB125