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Stories, insights, and thought leadership from the Wisconsin School of Business

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What Do Our Clothes Communicate to Others? More Than We Might Think.

Headshot of Russ Coff against chevron
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School News
Professor Russ Coff To Receive Herbert Simon Award
Cynthia smiling at the person's she's in a meeting with
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School News
Embrace a Growth Mindset To Achieve Leadership
A student uses a virtual reality headset during a Tech Exploration Lab event.
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School News
UW–Madison’s Tech Exploration Lab Attracts Partnership With Google, Mentors from SalesForce, Nike, and More

Recent Sightings

Students wearing graduation cap and gowns celebrating graduating.
Two students sitting at a table working on a laptop.
Four students with Dean Samba posing with their fingers in a W.

Top left: Blessing Odjedele celebrates at the BBA Graduation Celebration. Bottom Left: First-year student, Taylor Gold works with SOAR Peer Advisor Ngun Tial. Right: Lauren Schulze, Matthew Howe, Olivia Lemanski, and Mitchell Carroll pose with Dean Samba after placing first in the WSB Consulting Case Competition. Photos by Joshua K. Prado and Paul Newby II.

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Taylor Gold receives help with her class schedule from Ngun Tial at College Library; WSB at 125: A Legacy in Motion
Alumni in Action

Business Casual: July 2025

July 14, 2025
speaker presents during AI Symposium
School News

Artificial Intelligence in Marketing Symposium Highlights Latest Advances, Leading Research

July 3, 2025
Collage of eight outdoor photos showing individuals modeling colorful, patterned fashion pieces. Outfits include a grey suit with a purple overcoat and pants; a dark blue shirt with a blue and purple zigzag pattern; two short-sleeved shirts with wavy multicolored stripes; a shirt with abstract red, blue, green, and purple patterns; a multicolored abstract shirt with black pants; a white oversized t-shirt with abstract designs and light blue jeans; and a white oversized t-shirt with geometric and floral patterns in pink, green, purple, and yellow. All photos are set in natural environments with trees and greenery.
Faculty Insights

Unlocking Hidden Value

June 24, 2025
Portrait of faculty member Xiaoyang Long against red chevrons
Faculty Insights

Xiaoyang Long Examines Waste Reduction in Fashion’s Upstream Supply Chain

June 16, 2025
Red background with a white logo for the 125th anniversary of the Wisconsin School of Business
School News

Watch: Kicking Off 125 Years of WSB

June 10, 2025
Students and industry partners at Tech Lab Demo Night
School News

UW Tech Exploration Lab Student Projects Highlight Innovation, Emerging Technologies

June 9, 2025
A group of students gather around a computer of some sort as part of an investment class in the business school.
Student Experience

Photo Gallery: The Changing Face of Business Education

June 5, 2025
Faculty Insights

Wisconsin School of Business Research Reveals Powerful Household Benefits of COVID-19 Vaccination

June 2, 2025
Headshot of Russ Coff against chevron
School News

Professor Russ Coff To Receive Herbert Simon Award

May 29, 2025

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Update Magazine

Cover for the Spring/Summerer 2025 issue of Update Magazine, featuring Zena Stephens Joy

Spring/Summer 2025

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