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Alumni in Action

WSB Supporters Help Drive Campaign Success and Competitive Programs

The Donor Digest: Q2 2022

By Wisconsin School of Business

May 3, 2022

The Wisconsin School of Business (WSB) Fund ensures that the school is able to invest in top priorities and remain competitive and innovative. Gifts support transformational student experiences, professional development opportunities, experiential learning projects, and allow for investments in both immediate and long-term strategic goals.

Gifts made to the WSB Fund are greatly appreciated and help move the school forward. The following milestones this quarter wouldn’t have been possible without donor support.

First class of BEL scholars graduates this May

The first cohort of the Business Emerging Leaders (BEL) scholars graduates this month. This group began their journey with WSB as high school students, spending time during the summers taking business classes and exploring career pathways. The inaugural group of BEL scholars have job placements ranging from companies like BP to United Health and are ready to take their WSB experience with them into the world.

All Ways Forward Campaign success

The All Ways Forward comprehensive campaign closed with just over $282 million, which exceeds the business school goal by over 40 percent and has had particularly significant impact on faculty support and student scholarships. The university closed the overall campaign with at least $4.2 billion raised, far in excess of the original goal of $3.2 billion.

WSB programs receive national recognition

WSB consistently performs well in national rankings and reviews.  The Princeton Review recently ranked the marketing MBA program #3 in the 2022 rankings for Best MBAs for Marketing. The full-time marketing MBA program provides students with a depth of curriculum and applied learning that helps prepare them for internships and careers in the industry.

The MS in business analytics was ranked #8 among public schools in the U.S. from QS World Rankings 2022. Students in this one-year MS program gain hands-on experience and build career-ready analytics skills to provide insight and actionable recommendations in any business setting.

Alumni and friends support student scholarships on Day of the Badger

This spring, Business Badgers came together in support of student scholarships on Day of the Badger. More than 320 donors helped meet the campaign goal and raise over $210,000 for the Wisconsin School of Business Fund. Gifts will be put to work to recruit the best and brightest incoming class to lead the future of business.