Jan B Heide

Ghazimatin, E. & Mooi, E. & Heide, J. (2023). Business-to-Business Projects, Task Configuration, and Innovation Journal of Marketing Research

Heide, J. & Bell, S. & Tracey, P. (2023). Who We Are and How We Govern: The Effect of Identity Orientation on Governance Choice Journal of Marketing

Chmielewski-Raimondo, D. & Shamsollahi, A. & Bell, S. & Heide, J. (2022). When the Honeymoon is Over: A Theory of Relationship Liabilities and Evolutionary Processes Journal of Marketing

Ghazimatin, E. & Mooi, E. & Heide, J. (2021). Mobilizing the Temporary Organization: The Governance Roles of Selection and Pricing Journal of Marketing

Hadida, A. & Heide, J. & Bell, S. (2019). The Temporary Marketing Organization Journal of Marketing

Heide, J. & Wathne, K. & Mooi, E. & Kumar, A. (2018). Relationship Governance Dynamics: The Roles of Partner Selection Efforts and Mutual Investments Journal of Marketing Research

Vinhas, A. & Heide, J. (2015). Forms of Competition and Outcomes in Dual Distribution Channels: The Distributor’s Perspective Marketing Science

Tracey, P. & Heide, J. & Bell, S. (2014). Bringing ‘Place’ Back In: Regional Clusters, Project Governance, and New Product Outcomes Journal of Marketing

Heide, J. & Kumar, A. & Wathne, K. (2014). Concurrent Sourcing, Governance Mechanisms, and Performance Outcomes in Industrial Value Chains Strategic Management Journal

Lukas, B. & Whitwell, G. & Heide, J. (2013). Why Do Customers Get More Than They Need? How Organizational Culture Shapes Product Capability Decisions Journal of Marketing

Sa Vinhas, A. & Heide, J. & Jap, S. (2012). Consistency Judgments, Embeddedness, and Outcomes in Organizational Networks Management Science

Kumar, A. & Heide, J. & Wathne, K. (2011). Performance Implications of Mismatched Governance Regimes Across External and Internal Relationships Journal of Marketing

Bell, S. & Tracey, P. & Heide, J. (2009). The Organization of Regional Clusters Academy of Management Review

Heide, J. & Wathne, K. & Rokkan, A. (2007). Inter-Firm Monitoring, Social Contracts, and Relationship Outcomes Journal of Marketing Research

Heide, J. & Wathne, K. (2006). Friends, Businesspeople, and Relationship Roles: A Conceptual Framework and a Research Agenda Journal of Marketing

Heide, J. (2004). Relationship Governance in a Supply Chain Network Journal of Marketing

Invited seminar presentations (2022)

(2010) Invited seminar presentation

(2010) Invited seminar presentation

Marketing Management (MKT 700), Fall 2008.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2008.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2001.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2001.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2002.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2003.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2003.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2004.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2004.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2004.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Spring 2001.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2005.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2005.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2009.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2009.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2010.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2010.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2007.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Marketing Management (MKT 700), Fall 2007.
Provides a framework for evaluating marketing problems and developing a marketing strategy. Customer, company, competitive, and collaborator factors are emphasized as foundations for marketing decision making. The key aspects of product, pricing, distribution, and promotion strategy are also examined.

Journal of Marketing Research – January 2016 – December 2016
Associate Editor

Marketing Science – January 2016 – December 2016
Associate Editor

Journal of Marketing – January 2016 – December 2016

Various journals – January 2016 – December 2016

Academy of Management Review, Journal of Retailing, Journal of Business-to-Business Marketing, Journal of the Academy of Marketing Science, Marketing Science, Journal of International Marketing, Academy of Marketing Science Review, Customer Needs and Solutions – Since January 2015
Editorial Board Member

Marketing Science – Since January 2015
Editorial Board Member

Journal of Marketing – Since January 2014
Associate Editor

Academy of Management Review – Since January 2014
Editorial Board Member

Customer Needs and Solutions – Since January 2013
Editorial Board Member

Journal of International Marketing – Since January 2013
Editorial Board Member

Academy of Marketing Science Review – Since January 2013
Editorial Board Member

Strategic Management Journal, Academy of Management Journal, Academy of Management Review, Management Science – January 2012 – December 2013
Ad Hoc Reviewer

Journal of Marketing, Marketing Science, Journal of Retailing, Journal of the Academy of Marketing Science, Journal of Business-to-Business Marketing, Managerial and Decision Economics, Review of Marketing – January 2010 – December 2010
Editorial Board Member

Various Ad Hoc Reviews – January 2010 – December 2010

Review of Marketing Research – Since January 2010
Editorial Board Member

Journal of the Academy of Marketing Science – Since January 2009
Editorial Board Member

Journal of Business-to-Business Marketing – Since January 2000
Editorial Board Member

Journal of Retailing – Since January 2000
Editorial Board Member

Managerial and Decision Economics – January 1997 – December 2012
Editorial Board Member