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Xiaoyang Long

Xiaoyang Long
Assistant Professor | Operations and Information Management
5176 Grainger Hall


Xiaoyang Long joined the Wisconsin School of Business after completing her Ph.D. in Operations Management at the Hong Kong University of Science and Technology. She also holds a B.A. in Physics from Princeton University. Her research interests include behavioral operations, the interface between marketing and operations, supply chain management, and new product development.


Selected Accepted Journal Articles

Long, X. & Gui, L. (2023). Waste not want not? The environmental implications of quick response and upcycling Manufacturing & Service Operations Management

Selected Published Journal Articles

Davis, A. & Flicker, B. & Hyndman, K. & Katok, E. & Keppler, S. & Leider, S. & Long, X. & Tong, J. (2023). A Replication Study of Operations Management Experiments in Management Science Management Science

Long, X. & Nasiry, J. (2022). Sustainability in the Fast Fashion Industry Manufacturing & Service Operations Management

DeCroix, G. & Long, X. & Tong, J. (2021). How service quality variability hurts revenue when customers learn: Implications for dynamic personalized pricing Operations Research

Long, X. & Nasiry, J. (2020). Wage Transparency and Social Comparison in Salesforce Compensation Management Science

Long, X. & Nasiry, J. & Wu, Y. (2020). A Behavioral Study of Abandonment Decisions in Multi-Stage Projects Management Science

Ha, A. & Long, X. & Nasiry, J. (2016). Quality in Supply Chain Encroachment Manufacturing & Service Operations Management

Long, X. & Nasiry, J. (2015). Prospect Theory Explains Newsvendor Behavior: the Role of Reference Points Management Science